Acute positioning- the precision that turns browsers into buyers. Learn how to become the obvious choice, stop competing in crowded markets, and craft one-line positioning that filters the wrong people, charges more, and creates instant urgency. If you’re ready to own your category and make clients decide now, this is the blueprint.

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

In Part Two, we dive into the art of Sophisticated Messaging, the kind that stops advanced buyers in their tracks because it speaks to the real cost of their problem, not the surface-level symptoms they complain about. You’ll learn how to shift your language from “annoyances” to identity-level activators that pull your audience out of passive scrolling and into decisive action.

I break down high-cost problem examples across industries, show you how to elevate your frequency through deeper, sharper messaging, and teach you how one powerful line can instantly create urgency. If you’re ready to stop sounding beginner-level and start sounding undeniable, this episode is your firestarter.

Next up: Acute Positioning- how to make people buy now.

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

In this episode, we unlock the mindset of advanced buyers, the women who slip into your DMs ready, certain, and paid-in-full. You’ll learn why beginners buy information, but advanced buyers buy certainty, and how embodying who you are (not what you know) is the real catalyst for high-caliber sales.

I share how rebuilding my business from zero to tripling my highest revenue year came from one shift: speaking from conviction instead of performing for the sale. You’ll hear the energetic markers of certainty, the resonance it creates, and the messaging shifts that turn curious followers into ready-now clients.

If you’re done over-explaining and ready to lead with grounded self-trust, this episode will show you exactly what that looks like.

Stay tuned for Part Two on sophisticated messaging and high-cost problems.

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

You’re not here to write cute copy. You’re here to write messaging that liberates.

That activates.

That calls in the clients who feel you before they even work with you.

In this episode, Kristina breaks down the anatomy of engaging, high-converting messaging. The kind that makes your soulmate clients stop scrolling, lean in, and say “how did she know?”

You'll learn how to name the real problem (the high-cost one), speak to the stakes, and position your work as the most aligned next step.

If your message isn’t matching your magic, this one’s for you.

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

This isn’t your typical episode. No funnels. No hacks. Just full-bodied, soul-deep remembrance.

In this behind-the-scenes drop from Legacy Unleashed, Kristina shares two sacred challenges to reconnect with the iconic, magnetic woman you’re here to be—and build a brand that moves like her.

In this episode, you’ll explore:

• How your soul’s purpose becomes your most powerful brand asset
• A potent prompt to reveal your soul name and unlock your energetic signature
• How to choose a totem that anchors your frequency and turns your presence into your platform
• Why your brand can only go as far as your self-connection

This is messaging as ritual. Brand as portal.

And if you’re here, you already know: your soul is ready to be seen.

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

If you are a successful business owner who still struggles with challenges like:

✖️ Tying your worth to numbers and vanity metrics

✖️Overworking

✖️Feeling deep anxiety when you look at your business account balance

This episode is for you.

Sheridan Ruth is an integrative somatic trauma therapist who works with entrepreneurs to help them increase profit and decrease anxiety in their businesses. During this mini coaching session, she and Kristina dive deep into how father wounds affect the body, and thus your business, and what you can do to make your primal feelings work for you.

You don't want to miss this.

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

Are you:

• Drained by or frustrated with your team’s performance, but UNSURE how to change it?
• Consumed with MANAGING people instead of expanding your business? 
• Stuck in archaic hiring practices that, frankly, JUST AREN’T working?

**This is one BEEFY episode, boo! Let's dive in!**

GET READY for real-life examples, top-notch hiring practices, and practical tools that are total game-changers. Host Kristina, CEO of Elixir Media Co. (nominated for the best place to work in 2024) and former team builder of multibillion-dollar corporations, shares her BOLD and UNCONVENTIONAL approach to hiring. These invaluable insights (some of which may SHOCK you!) will TRULY revolutionize your business AND your relationship with it.

Listen out for:

🖤 WHO & HOW you hire MATTERS: TOP mistakes made by entrepreneurs when building and growing teams 

🖤 How Kristina’s former business structure became a profound WAKE-UP call, catalyzing the restructuring of her team and catapulting the growth of her business

🖤 Out with the OLD, In with the NEW: Why you should ditch traditional hiring practices for a more customized approach 

This episode’s Money Moves: Compose a list of your internal core values that are specific to creating an exceptional team. Then post it on social media and tag @elixirmediaco so Kristina can show you love!

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

“I like growth that doesn’t make sense, that makes people go, ‘What the FUCK is she doing?’” - Kristina Knapp

Are you BAFFLED by plateaued business growth despite doing everything you know to do? Are you ready to SMASH through YOUR glass ceilings? We can ABSOLUTELY RELATE, boo!

In this RAW and INSPIRATIONAL episode, Host Kristina kicks hustle culture to the curb and breaks down her biggest years of success and the intentional mindset shifts that led to MIRACULOUS growth. This enlightening 16-minute episode will leave you encouraged and assured that success is absolutely achievable. Yes, despite the road blocks, boo!

Listen out for:

🖤 Highly RELATABLE, real-life experiences that catalyzed Kristina’s BIGGEST years in business, year-by-year. 

🖤 THREE PIVOTAL mindset shifts that changed EVERYTHING.

🖤 INCREDIBLE examples of WILD growth, like how MULTIPLE growth figures were achieved within INSANELY short time frames 

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

Do you avoid ruffling feathers, feel like a stranger in your own skin, or prefer to “fly under the radar”? If “yes”, then HONEY, this episode is for YOU. 

In this POTENT and DYNAMIC episode, Host Kristina Knapp sits down with successful, master-certified life coach Susan Hyatt. Together, they deliver a POWERFUL one-two punch to living small and disempowered and point the way UP a glittering path of RADICAL authenticity, empowerment, and self-acceptance. 

Listen out for:

🖤 THREE practical first steps to OVERCOMING the fear of showing TF up AUDACIOUSLY 

🖤 INCREDIBLE insight and ritual practices from both Kristina and Susan that will absolutely REVOLUTIONIZE your routines, business, and life. 

🖤 Susan’s personal story from living a “beige” existence to UNAPOLOGETICALLY THRIVING out loud (yes, even in a bathing suit and cape!)

Connect with Susan Hyatt:

susanhyatt.co

IG & FB @susanhyatt

Podcast: You’ve Got Nerve

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”

“I love this because we’re in a place now where the whole “professional look,” showing up as just an expert, is, really, out. Like, perfectionism is out.” - Kristina Knapp

Let’s be clear, boo — You are ALLOWED to keep some things SACRED, but… how do you know when to share and when to keep it offline?? What if vulnerability costs you followers?! Host Kristina addresses this common hang-up with her simple and easy filter for flushing out what is for the public and what is not, and how this will ALSO flush out those who are NOT your ideal client. 

Listen out for: 

🖤 A short list of questions for sifting through the fear or uncertainty that is holding you back from showing up FULLY online

🖤 One of the most INTENTIONAL and IMPACTFUL rules of marketing that is a *TOTAL* game changer.

🖤 Real-life examples of personal bravery that paid off ROYALLY 👑 (*wink wink*)

This week’s Money Moves: Create your own list of “green flag” attributes to filter out what is shareable and what should be kept sacred. Pop the list into your notes app and pin it to the top for quick reference, or jot it down in your journal and mark the page.

**Be sure to DM Kristina @elixirmediaco when sharing your vulnerability online turns out better than you ever imagined. ;)

Before becoming a successful 7-figure business coach, Elixir Media Co. CEO Kristina Knapp skyrocketed through the ranks of the corporate world, successfully flipping underperforming businesses into top-tier performers within mere weeks. Today, she remains at the top of her industry as the founder of Elixir Media Co, a successful media creation business where she and her team empower the growth of female entrepreneurs with expert social media marketing strategy and authentic branding. Nothing makes Kristina prouder or fires her up more than disrupting the status quo of what it means to be a woman in business and watching women THRIVE in ease and power. The question is, “Are you ready to show TF up?!”