We need to connect with people at an emotional level in sales conversations.

But it's not just about finding the pain.

It's about helping someone see the bigger picture at hand.

The triggers that have made success impossible.

And how all of this creates a vortex of failure.

In this episode, I'm going to show you my 3-step strategy to forge these deeper connections with your prospects in sales and conversations in general.

To get my 9-Step framework to compassion conversations without manipulation or aggressive tactics, go to 9step.cultureofcare.life