The Slice

The Slice

By John DirugerisBusinessEntrepreneurship
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The Slice episodes

  • Travel Agents Still Matter: A Chat with Kat Morga

    In this episode of The Slice, I sit down with Kat Morga, owner of Adventure Smarter, about her journey from starting a travel agency as a side hustle to making it a full-time business.


    Kat shares her mission to create authentic travel experiences, the importance of downtime for entrepreneurs, and the challenges of balancing travel with business. She discusses the value of community and networking, the tools that have helped her succeed, and offers advice for aspiring travel agents.


    The conversation highlights the significance of building relationships in the travel industry and the realities of entrepreneurship.

    50 min
  • Giving Leather a New Meaning and Purpose: Emily Brown's Journey

    In this episode of The Slice, I sit down with Emily Brown, founder of EE Brown Leatherworks, to talk about her incredible journey from side hustle to full-time entrepreneur. Emily shares how a creative spark (and a game-changing call from Birkenstock) launched her leather artistry into a legit business.

    We dive into everything—from educating a market that didn’t even know leather art was a thing, to how 3D printing unlocked a new level of creativity in her process. Emily opens up about the tough stuff too: imposter syndrome, business mistakes, redefining success, and learning to believe in yourself even when no one else does.

    Whether you're a creator, an aspiring entrepreneur, or someone who just appreciates a good story—you’re going to love this one.

    Find Emily's work here: https://www.eebrownleatherworks.com/


    Follow her journey:

    Instagram: https://www.instagram.com/eebrownleatherworks

    Facebook: https://www.facebook.com/eebrownleatherworks

    YouTube: https://www.youtube.com/@eebrownleatherworks

    49 min
  • From Bachelorette Parties to Luxury Events: Sarah Adair's Journey

    In this episode of The Slice Podcast, I, John Dirugeris, interview Sarah Adair, the owner of Social Bliss Events, a luxury event planning company. Sarah shares her journey from starting her business in 2013 to overcoming challenges, the importance of delegation, and the lessons learned along the way. She emphasizes the hard work and dedication required in entrepreneurship, the significance of building a strong team, and the realities of the event planning industry. Sarah also provides valuable advice for aspiring event planners and discusses the importance of setting boundaries and maintaining a work-life balance.


    Are you in need of an event planner? Visit Sarahs website here: https://socialbliss-events.com/


    SBE IG: https://www.instagram.com/socialblissevents/SBE FB: https://www.facebook.com/socialblissevents

    43 min
  • The Best Growth Opportunity You Have on Social Media in 2024

    Welcome to the first episode of The Slice hosted by John Dirugeris, Founder and CEO of VAW Media. This episode comes from a YouTube Video about the best way to gain true attention and growth on social media in 2024.


    By the end of this video, you will learn what SOVCAM is, how it works, why I recommend it, and if its the right strategy for you.

    - What is SOVCAM
    - How to create a SOVCAM strategy
    - Why I recommend it
    - Is this the right strategy for you?


    If you'd like to see how you can improve your social media presence, get more sales, or increase your return on ad spend, I have a few spots left in my books to bring on businesses, brands, or creators; book a call with me here:


    https://calendly.com/vawmedia30/discovery

    6 min
  • Instagram Advertising in 2023; Why It Works & Why You Shouldn't "Advertise"

    In 2023, advertising on Facebook and Instagram continues to be an effective strategy for businesses to reach a large audience and drive sales. Despite the platform's reputation, advertising on these social media sites still provides unique benefits such as targeted advertising, access to valuable data insights, and the ability to reach a massive audience.

    However, it is important to note that advertising on Facebook and Instagram is not the same as "advertising" in the traditional sense. Advertisers need to create content that is engaging and adds value to the user experience, rather than simply trying to sell their products. A successful advertising campaign on these platforms requires a strategic approach and a well-designed advertising plan.

    In this session, we will go over why Facebook and Instagram still work, as well as how to "advertise" on the platforms!

    22 min
  • 5 Social Media Trends That Small Businesses Can Take Advantage of in 2023

    Welcome to my podcast! In this video, I discuss these 5 trends that I am seeing and my agency is seeing when it comes to social media in 2023.

    1. Video content is going to rule social media

    2. LinkedIn Content is a great awareness play

    3. YouTube Long Form Videos and Shorts are great opportunities to get more eyeballs on your business

    4. TikTok is turning into Google

    5. TikTok Advertising is the best advertising platform on social media

    I am taking on new clients here at VAW and would love to have a discussion with you on how we can help your social media or business efforts! You can book a call with me here: https://calendly.com/vawmedia30/30min

    7 min

About The Slice

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The Slice by John Dirugeris is your go-to podcast for business growth, marketing, and entrepreneurship. Join me for: