Word of mouth is one of the best forms of marketing, and one way you can capitalize on that influence is through radio. From endorsements to contesting, radio is a reach medium that helps you get your message out. Missy and Isabella sit down with Bernie to talk about the evolution of radio advertising with the growth of digital, working through the Theater of the Mind, and some of our favorite integrated marketing campaigns.

Can Can Wonderland is a boppin local artist-designed mini golf experience, complete with weekly variety shows, gourmet pizza flavors, and one-of-a-kind artisan cocktails. Our social team hosted a MNBloggerBash there: a Happy Hour in Wonderland theme, and we have the CEO/Firecracker/Ringleader Jennifer Pennington to talk about her success with this event, her inspiration for the brand, her childhood on a strawberry farm in Menomonie, Wisconsin, and pre-Can Can Wonderland names that did not make the cut. Join us down the rabbit hole in this whimsical podcast of merriment.

If you are looking for more productive and relevant advertising (which, duh, of course you are), episode 30 of The Social Feed podcast is for you. Our team sits down with Andy Dahl, co-founder of TiWi Digital (www.tiwidigital.com), to talk about the effectiveness of TriggerEX ads. TriggerEX is the first of its kind multi-condition-specific ad delivery platform designed to improve the timing and relevance of ad delivery via web, mobile, and electronic signage. More details and information on this exciting new way to market can help your business are featured in this episode!

In this highly anticipated podcast about our favorite social media tools we use and love every day, we talk about how we use these tools for their clients, and each ones role in a regular work day. You will find out what we love about Sprout Social, how we use their analytics, and how we can track them using Facebook Pixels and UTM codes. After going down an analytics tracking rabbit hole, we get to our Gallup Strengths Finder assessment results and how it can help your team.

Are you familiar with Kickstart and GoFundMe? Then you're familiar with the idea of crowdfunding: raising smalls amounts of money via a large number of people on the Internet. Missy and Jared are joined by Ruth Tamborino and Marshall Saunders to talk about this evolving money-raising method for startups. Marshall, a real estate agent turned crowdfunding extraordinaire -- SaundersDaily.com -- shares the differences and history in rewards-based and equity crowdfunding, the importance of community investment, and how your business can get in on crowdfunding.

From production to promotion, podcasting has many facets you may not know how to approach. Missy and Jon sit down with Jared, The Social Feed's engineer and co-host of The Scope Show podcast to discuss the dos and don'ts of running a perfect podcast. From finding topics to recording your own episodes, we've got you covered on podcasting 101! Also included in this episode: analyzing new features on social media channels, including Snapchat loops and reacting to reactions on Facebook.

The General Store of Minnetonka is a locally owned and operated family business that was started in 1984. At the General Store of Minnetonka, they have 15,000 square feet of home decor, special gifts and old time classics. On this podcast, Jenny Putnam, Buyer and Daughter of the General Store family, tells us about how she stays true to her roots and combats the big guys that are dominating the market by creating a destination vs. a location.

The average amount of time people wait to seek help for mental health issues is 9 years. With May being Mental Health Awareness Month, we interviewed Jen Holper, Marketing Director of Prairie Care, and how she is pushing to educate the public on the signs of anxiety and depression to get help sooner. Prairie Care offers comprehensive and integrated psychiatric services including both inpatient and outpatient options for patient care. #MentalHealthMonth

Virtual Care, HIPPA regulations, and competitive landscape are just a few of the challenges/opportunities for marketers in the healthcare field. On this episode, we interview Leann Lindahl, Marketing Director of Accra Care, and what she is doing with her team to give consumers more choice and flexibility with their healthcare. Accra Care is a non-profit organization offering personalized home care to children, adolescents, adults, and families of all abilities and age.

This week, Missy and Jared are joined by Social Media Coordinator Isabella and special guest Josh to chat about the crazy stuff: United Airways, Bad PR in general, and Chicken Nuggets. Plus, learn more about the VANTAGE program from Josh. All this and more on episode 23 of The Social Feed!