Why is Instagram REALLY getting rid of likes? *insert thinking emoji*

We talk about some theories floating around + how this decision by Instagram is impacting everyone from influencers to brands to kids.

Let us know what YOU think.

Last week, we gave you our top copywriting tips for your ads and posts. Today, we're giving you some examples of ads we came across on our FB and IG feed. These can serve as inspiration for your future ads!

Let us know what you think!

We're back!!! Lots of good stuff in this episode.

There's a big FB Ad update coming on August 19...and it will affect your copywriting which is why, in this episode, we give you a ton of copywriting tips for FB PLUS tips for IG and Twitter too!

It's our ONE YEAR PODCAST ANNIVERSARY!

Today is a solo episode where I talk about FB ads (obviously, bc I love FB ads). I ran some ads over 4th of July weekend that got 5x ROAS. That means for every dollar we spent, we made $5 back.

We spent $500 and made $2700 in sales. Killer!!

Listen to this episode to hear my step-by-step process and full case study on this campaign.

It's a big day!!! It's EPISODE 30 OF THE SOCIAL MEDIA SISTERS!!

Today we're interviewing co-founder of The Superfan Company - Kim Kaupe.

We talk about her entrepreneurial journey, her tips for business owners, her marketing insights and much more.

Ps - we have an awesome giveaway happening for episode 30! Head over to our instagram @thesocialmediasisters to enter!

This is a big episode for The Social Media Sisters! It's the first time we are both able to sit down and interview our guests, first time we've recorded in a podcast studio AND our longest episode to date!

It's long but SUPER value packed. If you're a business owner or brand, you will want to listen to this. We talk about WHY business owners should be working with local influencers, what questions to ask influencers before you work with them, and the power of social media in driving sales.

Let us know what you think by DMing us on Instagram @thesocialmediasisters. Enjoy!

Should you use YouTube for your business? How will it benefit you?

Well, we give you 3 big reasons WHY you should be on Youtube and HOW to start creating content for YouTube.

We also talk about the differences between YouTube and IGTV, and which platform is better.

HUGE Amazon update - Amazon Live. This is a big deal, especially if you're in the e-commerce space/are selling on Amazon.

Listen to our thoughts and tips and let us know what you think.

If you're a small/local business owner, you may have used Groupon in the past to get people in the door and generate leads. There is a better way!!! Facebook ads!! (You already knew we were going to say that)

Get off Groupon and get on Facebook. Here is my 7 step system for setting up your offer on Facebook and building your leads.

Do websites matter in 2019? Should you invest in a well-designed, well-branded website? HMMMM...

Listen to our thoughts on today's episodes. We go back and forth AND have a few call-ins + people who sent in their thoughts.

It's a good one!