In this episode, Kristi Mitchell chats with Kristen Tagliamonte, a seasoned HR leader turned career transitions coach, about the missteps and lessons learned in marketing her services. Kristen shares her journey from corporate HR to launching her own coaching business, the challenges she faced, and how she navigated these to ultimately find a marketing strategy that works for her.

Key Takeaways:

• Marketing isn't intuitive for everyone
• : Even with extensive professional experience, marketing can be challenging.
• Try new things
• : Expanding your understanding and capabilities through new tools and approaches can open new opportunities.
• Consistency and visibility
• : More consistent social media presence and marketing emails can increase visibility.
• Collaboration and accountability
• : Working with marketing experts and being part of groups can bring structure and strategy.
• Resilience is key
• : It’s okay to stumble. Learning from failures can lead to better approaches.

Kristen’s journey emphasizes the importance of persistence, learning, and adapting in order to find marketing strategies that truly resonate with one’s business and target audience. Whether you're a new business owner or seasoned entrepreneur, there's always room to refine your marketing approach to drive better results.

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Learn more about Kristi and get in touch with her to learn how to Unf*dge YOUR marketing: kristimitchell.com