In this soulful and thought-provoking episode of Tenacity with Sonia C, Sonia sits down with Mona Bavar, founder of BlueApples.ai and DLISH to explore how the future of creativity is being shaped at the intersection of AI, intuition, and innovation.

Mona shares her journey from finance to founding a luxury gifting company and an AI consultancy, revealing how tech tools helped her rediscover her creativity and reframe storytelling as a deeply human act. The conversation unpacks the myths around AI replacing creativity, why authenticity matters more than ever, and how founders can build brands with real resonance, not just noise.

If you’ve ever felt stuck, burned out, or disconnected from your “why,” this episode is a powerful reminder that imagination isn’t lost in adulthood, it’s just waiting to be reawakened.

Key themes:

• Using AI as a creative catalyst, not a crutch
• The role of founder vulnerability in building unforgettable brands
• How to stay grounded in an era of algorithmic overwhelm
• Why stepping back can sometimes move you forward

Tune in to rediscover the power of soul, story, and strategy in your entrepreneurial journey.

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