A basketball league for the top 18-year-olds in the world? In this episode, Eric Kasimov chats with Joseph Bien-Kahn, a freelance journalist based out of Los Angeles. Eric and Joseph discuss an idea for a disruptive basketball league, content, and creativity.
Eric connected with Joe once he saw him featured in the Axios Sports Newsletter by Kendall Baker. Joe shared an idea for a basketball league called “The 18″ that immediately got Eric’s attention. In this episode, we learn more about the idea and share it with the SportsEpreneur community.
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Disrupting College Basketball With Creative Ideas | Joseph-Bien Kahn
“The 18” by Joseph Bien-Kahn
The State of College Basketball
What the Student-Athlete Means to College Basketball
Joseph Bien-Kahn and “Big Creative Ideas”
Coming Up With Ideas Through Content Creation
The Importance of Putting Yourself Out There
The Value of Writing
Making Creative Connections
Start a Podcast
Are you an athlete or entrepreneur looking to create content? Learn More.
Useful links from this episode:
“Two Reels” a Movie Podcast by Joseph Bien-KahnSportsEpreneurArticles Written by Joseph Bien-Kahn:
The NYT Mag piece about Jim Walmsley, the great American ultra-runnerThe Tijuana baseball storyA Playboy feature about the greatest VW Bug driver on the planet as he attempts to win his 10th Baja 1000Kendall Baker
NBA G League
National Basketball LeagueZion Williamson
Steve Lavin Podcast Episode on SportsE+
“The Last Dance”
Axios
Joseph Bien-Kahn: TwitterEric Kasimov: Twitter, LinkedInThank you so much for listening to this SportsE+ podcast episode all about disrupting college basketball.SportsEpreneur podcast episodes are all about colliding sports and entrepreneurship–we also discuss content creation, marketing, and life.We hope you will Subscribe to the podcast on Apple Podcasts.Music, “escape” provided by Pluto Tracks. Check out more from our sports and business content platform: SportsE+. The place where sports and entrepreneurship collide!Eric Kasimov
Eric Kasimov is the founder of SportsEpreneur, part of the KazSource media network. Since launching the platform in 2015, he has hosted over 500 podcast episodes, written and published more than 1,500 articles, and advised business leaders, founders, and creators on building authority through media strategy.
Through his brands — KazSource, KazCM, SportsEpreneur, and QuietLoud Studios — Eric leads teams that produce podcasts, develop brand platforms, and help companies grow through modern content ecosystems. He also scaled KazSource Insurance into a seven-figure boutique agency, providing the foundation for the broader media network he operates today.
His work has been featured in Forbes, Axios, and Front Office Sports, and his podcasts have included conversations with top founders, investors, and athletes turned entrepreneurs.
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