Welcome to The STANDOUT Agency Podcast, brought to you by Agents of Change.

Each week, Gareth and Callum get into what actually separates agencies that plateau from agencies that build something that lasts - Gareth drawing on decades of running agencies and advising agency founders on strategy, operations and growth, Callum on where AI is genuinely changing how agencies work. No theory for theory’s sake, just sharp, practical conversation built on real advisory work with real agencies. This is episode one, and it starts where the whole idea began.Buy the book STANDOUT or Die here.Learn more about the STANDOUT Agency System and the eight pillars here.