Coming up with ideas to start a business is an intimidating task. Sometimes (read as: often) you’ll think of an idea but it’s already being done. Or maybe it’s a cool idea but not something someone would pay or pay enough for. It can be deflating and frustrating to keep coming up with ideas that don’t make the cut or that you start investing in mentally only to have it fizzle out.
Trust us though - this is good. Ideally you want to figure out what won’t work early, so you don’t end up investing months (or even years) of your time on something that’s not just not going to happen.
The Startup Different method for ideation can help you manage this process, both functionally and emotionally. We’ve created six principles that we think will help you find the idea that can help you sort the bad, from the good, from the great.
Further Reading: https://www.startupdifferent.com/blog/yournextgreatidea