We talk to Ex-CMO of Belkin International Kieran Hannon about the affects the Coronavirus is having on business today. Kieran talks us through the 7 stages people and a company will go through when entering lockdown which are, Shock, Denial, Frustration, Depression, Experiment, Decision and Integration. We also talk about the importance of cashflow and how CMO's and Marketers should be acting for the foreseeable future.