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eToro founder Yoni Assia joins Graham and Mark on the show to talk about:
How his staff in China are currently working
How he’s been dealing with lockdown
His previous business was rollercoaster related
How every investor said eToro could not succeed in Tel Aviv
What it’s like raising money now verses his first raise
And much more...
Influencer marketing is widely discussed these days. Has it been hit hard or is it stronger than ever! Also, what it's like getting a funding round closed of 8.5 million right before a pandemic, good timing or does it bring its own challenges? We have the ever cheerful Aaron Brooks cofounder of Vamp join us on the podcast.
The ex-global brand manager of Red Bull and founder of startup Gener8 Ads - Sam Jones, joins us to discuss marketing strategies during this pandemic and the recession that will follow. We talk about what he learned about people, marketing and brand when he was with Red Bull and some tactics to get ahead in business right now!
David finished up as CMO right before Covid-19 ravaged businesses throughout the UK. We hear his thoughts on the current situation, how businesses will get through this and his experience with challenger banks throughout his time at RBS. David started in RBS and took them through one of the biggest rebrands in British business history, so this is a must-listen!
We talk to Lucozade’s former head of marketing Lesley Stonier about marketing in the current climate and creating opportunity from adversity. Lesley tells us how marketing has increased tenfold in some industries due to the Coronavirus where others have ceased completely. We also cover the affects marketing has in a recession and how best you can prepare your business should we find ourself in another massive downturn.
In this episode we talk to David McCourt who is the founder of Granahan McCourt Capital who invest in Tech, Media and Telecommunications companies. He is also the Chairman of National Broadband Ireland who have recently signed a €5 billion euro deal with the Irish Government to connect all of rural Ireland. Davis is the author of the book "Total Rethink" Why Entrepreneurs Should Act Like Revolutionaries. We talk to David about how business might look in the future once we come out of the pandemic, how entrepreneurs should be acting and thinking right now and we have David answer some really important questions from our listeners. If you are like the rest of us and a little puzzled as to how best work through this pandemic, this is a must listen as David has survived five recessions to date.
We talk to Ex-CMO of Belkin International Kieran Hannon about the affects the Coronavirus is having on business today. Kieran talks us through the 7 stages people and a company will go through when entering lockdown which are, Shock, Denial, Frustration, Depression, Experiment, Decision and Integration. We also talk about the importance of cashflow and how CMO's and Marketers should be acting for the foreseeable future.
In this episode we're joined by Anthony Rose Co-Founder and CEO of SeedLegals. We will be talking about funding in this current climate and best business practices for the next three to six months. SeedLegals is the number one closer of funding rounds, with over £200 million invested through their platform. Anthonys advice is to close now, close fast and close whatever you can. This is a must listen if you in the middle of a funding round or going for funding in the next three to six months.
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