11.21.2023 - By Brian Hood
As we wrap up The Lead Generation series, you likely already know how important staying top-of-mind is.
If you're not top-of-mind when the client is ready to hire someone, you won't get the gig. Period.
So what are the 3 best strategies for nurturing your leads, and ultimately getting more gigs?
That's what this week's episode is all about!
In this episode you’ll discover:
Nurturing leads the way you nurture a garden
The three unofficial buckets of lead nurture strategies
What being "known well" should mean to you
Choosing a type of content for your content marketing
Discovery content vs. nurture content
Why paid ads are content marketing
Using retargeting to nurture your leads
The difference between a marketing lead and a sales lead
Why you need to go all in on your chosen content area
For full show notes, visit https://6figurecreative.com/283