When we think of attracting clients into our business, we immediately think of marketing. But not for Matthew Kimberley, the owner of Book Yourself Solid, who believes that marketing does not get you clients. In this episode, he joins John Livesay to explain to us this contrarian idea as inspired by Michael Port’s Book Yourself Solid, a handbook for self-promotion that can help you get more clients even if you hate marketing and selling. He discusses the effectiveness of emails and how best to format them, growing a personality-based brand, and becoming a person of value rather than a provider of value. What is more, Matthew then speaks about why your business should be a love story, one that is between you and your business, you and your clients, and you and marketing.

Click here to see how my friends at Brandcasting You can help

http://sellingsecretsforfunding.us9.list-manage.com/subscribe?u=655c123123cd21ff7a24d914e&id=6f12bc74af

Did you enjoy the show? I’d love it if you subscribed today and left us a 5-star review!

1. Click this link
2. Click on the ‘Subscribe’ button below the artwork
3. Go to the ‘Ratings and Reviews’ section
4. Click on ‘Write a Review’

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join The Successful Pitch community today:

• JohnLivesay.com
• John Livesay Facebook
• John Livesay Twitter
• John Livesay LinkedIn
• John Livesay YouTube

Finding the right people to invest in your company, particularly start-up ones, is a pretty tedious and time-consuming endeavor to accomplish. But thanks to Pitch Investors Live, every business can take advantage of this online platform that’s very much like Shark Tank combined with Tinder. John Livesay interviews Pitch Investors Live Co-founder, Jonathan Foltz, to share how he and his friends started this groundbreaking project. He also looks back on his childhood and how his falling short of being a basketball player pushed him to pursue a career in entrepreneurship.

If your old business ways are not working anymore, it doesn't mean you need to do a full reset just to try once more. Sometimes, all you need is to start reinventing strategies. When you give a chance to the things you don't give a lot of love into, interesting outcomes may surprise you. John Livesay sits down with Jay Samit once again, this time to talk about his book Future Proofing You. Together, they talk about how your fears can be leveraged to discover neglected opportunities and how tried and tested tools can be rehashed to achieve refreshing and far better results.

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join The Successful Pitch community today:

• JohnLivesay.com
• John Livesay Facebook
• John Livesay Twitter
• John Livesay LinkedIn
• John Livesay YouTube

The key to effective communication lies in the human brain. The brain wants and needs to consume information in a certain way. When you align with the way the brain works, you can be incredibly successful. Tim Pollard, the Founder and CEO of Oratium and the author of The Compelling Communicator: Mastering the Art and Science of Exceptional Presentation Design, joins John Livesay on the show today to explain how one can be concise and precise to become an exceptional communicator. Tim is a regular contributor to the Forbes Coaches Council and a leading thinker in advanced communication skills. He shares some insights from his experiences and journey in understanding the “science” of excellent communication and developing a holistic model for effective sales and marketing conversation. Enjoy the show and unlock the keys to get your message across to your listeners effectively.

In today’s fast-paced world overrun by technology, understanding how the human brain behaves, works, and reacts is an important aspect of digital consumption. John Livesay delves more into this topic with Tim Hayden, the founder of Brain+Trust and chief business strategist at The Next Practice, by discussing how empathy and getting a full grasp of audience emotions can result in a compelling marketing strategy. Tim also explains how data science is being applied to COVID-19 trials as well as the concept of sonic gardens.

In today's fast-paced world overrun by technology, understanding how the human brain behaves, works, and reacts is an important aspect of digital consumption. John Livesay delves more into this topic with Tim Hayden, the founder of Brain+Trust and chief business strategist at The Next Practice, by discussing how empathy and getting a full grasp of audience emotions can result in a compelling marketing strategy. Tim also explains how data science is being applied to COVID-19 trials as well as the concept of sonic gardens.   

Love the show? Subscribe, rate, review, and share!

• Here’s How »

Join The Successful Pitch community today:

• JohnLivesay.com
• John Livesay Facebook
• John Livesay Twitter
• John Livesay LinkedIn
• John Livesay YouTube

The real key to success lies deep within ourselves, embedded in our goals, emotions, and desires. Aiming to help entrepreneurs achieve a boundless mindset and use their struggles as stepping stones is Karl Staib and his Dig To Fly technique. He shares how a simple concept born out of grief from his father’s death led to a life of gratitude, which Karl wants to impart to every business out there. To explore it even further, John Livesay turns the table and lets Karl interview him according to the Dig To Fly technique. They go deep into John’s desire to gain more momentum in his speaking stints, where he wants to grow, and how meditation can help achieve his goals.

No amount of career success is ever really worth killing yourself for. We need to take stress management seriously if we want to be our best selves and be truly of value to the people who matter in our lives. This message resonates clearly in Lighten Your Day, a book written by the inspirational Professor Pete Alexander. Joining John Livesay for this interview, he shares his own story of how he almost lost everything by being stressed out. He also shares some cool tips on how to deal with pandemic stress and introduces us to the ancient Hawaiian art of Hakalau. Feeling a bit stressed lately? This episode has everything you need to get out of that situation. Listen in and start lightening you day!

What would it take to create your own power tribe that could generate multiple streams of revenue year after year? On today’s podcast, John Livesay brings on Mitch Russo, a CEO Advisor to several companies, the Cofounder of Timeslips Corporation, and the author of Power Tribes: How Certification Can Explode Your Business. Mitch builds certification programs for companies who want alternate sales channels, new revenue streams, and understand the value of creating a powerful culture in their workforce and external teams. Don’t miss this episode for a delightful conversation on how you can build profitable certification programs that could mobilize your best clients to become raving fans and make your business explode. Plus, stay tuned till the end for a free gift from Mitch!

Getting to the top is not worth it if you are not doing what you love, or you still feel empty despite having everything. True professional success is all about indulging in your passion, keeping a healthy body, and having a deep connection with others. John Livesay is joined by the Cofounder and CEO of ENTRE Institute, Jeff Lerner, in discussing the secrets of attaining worthwhile business success, from taking care of your body to knowing the right way to eliminate money-related problems. Jeff looks back on his life that led him to become the entrepreneur he is today, starting from his piano performing days, getting divorced twice, and being a father figure of an integrated family.