FUNK !T | Mindful Media & Communication

The Super Bowl Effect: What You’re Really Watching


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The Super Bowl is more than just football—it’sthe biggest media event of the year, where sports, entertainment, and advertising collide. From the way teams and players are framed as heroes or villains to the psychological tricks behind Super Bowl ads,everything about this event is designed to capture your attention and shape the conversation.


In this episode ofFUNK !T, we break down:

• How media narratives buildstorylines around teams and players

• Why Super Bowl ads aren’t just commercials—they’recarefully crafted persuasion tactics

• What thehalftime show really represents beyond music

• How the NFL and networksmaximize drama to keep you hooked


So before you sit down to watch the game, let’s take a step back and look atwhat’s really happening behind the spectacle.

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FUNK !T | Mindful Media & CommunicationBy Sascha Funk