“Retention is the best exit strategy,” Buttenham said, noting that employee turnover can cost 150% to 200% of an employee’s salary to replace. When key employees leave, companies face stalled jobs, retraining costs, productivity losses and cultural disruption: all of which can affect profitability and, ultimately, exit value.Buttenham, co-founder and CEO of Reins, joined Kristen Bayles for And So It Flows to discuss how employee retention, leadership development and incentive planning can affect the long-term value of a plumbing business. Reins works with independent business owners, particularly in the trades, to create alternative equity arrangements that help retain key employees and align them with the company’s goals.