The Talk in The Hall

In this episode of The Talk in the Hall, Robin Shapiro — founder of Way Better Partners, board member and The Hall’s inaugural Creative Luminary Award winner — joins Lazare de Montille, VP of Growth & Marketing at Ogilvy Health and Future Famer, Class of 2025, to talk about the art of the pitch. They cover how pitching has evolved since COVID, where AI fits (and where it doesn’t), how agencies are learning to size up clients as true partners rather than just accounts, and why long-term relationships are starting to win out over short-term wins. They close with a lightning round of their most memorable — and most painful — pitch stories.

This episode of The Talk in the Hall features Charlene Prounis and Dakota Skove in a cross-generational conversation on the rise of social media influencers in healthcare marketing. They explore the tension between credibility and relatability, the role of influencers in driving awareness, and the growing need for regulation—highlighting both the opportunities and risks shaping the industry’s future.

The premiere MAHF podcast explores mentorship’s impact in medical advertising through conversations with Tom Harrison and Cali Mangel. They trace their mentor lineages, share personal stories, offer practical networking and career-growth guidance, and discuss the industry’s evolving future, including AI’s influence.