The Therapy Business Podcast

We break down what actually fills a therapy caseload without turning you into a full-time marketer. Ryan Ward from Rex Marketing and CX shares a simple way to choose between SEO and paid ads while keeping the whole client experience friction-free.

Connect with Ryan:
Rex Marketing & CX is a marketing agency specializing in therapists, mental health practices, and healthcare organizations.

Services include:

• Search Engine Optimization (SEO)
• Local SEO and Google Business Profile optimization
• Google Ads and paid advertising
• Website design and development
• Content strategy and copywriting
• Conversion optimization and digital marketing strategy

Learn more and schedule a free consultation.

Our Profit Coaching program is enrolling new practices now. 

We specialize in helping therapy practices like yours achieve financial clarity, so you can focus on what you do best—helping your clients and managing your team- while we help handle all the businessy stuff they didn’t teach you in grad school. 

To see if your practice might be a good fit, schedule a free consultation at therapybusinesspod.com. 

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

Joe from Streamlined Solopreneur helps us see why running everything through our own brain eventually breaks down, even when we are good at what we do. We talk through practical systems for protecting focus, delegating repeatable work, and using AI to handle tasks without sacrificing trust or authenticity.


Connect with Joe:
Quiz: Quiz.lovehate.ai
Free 25 minute coaching call: https://streamlined.fm/craig

Our Profit Coaching program is enrolling new practices now. 

We specialize in helping therapy practices like yours achieve financial clarity, so you can focus on what you do best—helping your clients and managing your team- while we help handle all the businessy stuff they didn’t teach you in grad school. 

To see if your practice might be a good fit, schedule a free consultation at therapybusinesspod.com. 

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We talk with Chris, a Doctor of Physical Therapy turned founder, about how travel PT and peak COVID chaos led him to open a cash based clinic and eventually build an AI scribe company. We dig into the real cost of documentation debt and what happens to cash flow, staff retention, and home life when notes get finished during the workday.

Looking to grow your therapy practice?

Rex Marketing & CX is a marketing agency specializing in therapists, mental health practices, and healthcare organizations.

From getting found on Google to building a website that actually turns visitors into inquiries, Rex helps practice owners take marketing off their plate and build a strategy designed for sustainable growth.

Services include:

• Search Engine Optimization (SEO)
• Local SEO and Google Business Profile optimization
• Google Ads and paid advertising
• Website design and development
• Content strategy and copywriting
• Conversion optimization and digital marketing strategy

Whether you’re launching a new private practice, trying to fill openings on your team, or looking for a better return from your current marketing, Rex can help you figure out what’s working, what isn’t, and where to focus next.

Learn more and schedule a free consultation.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We break the cycle of inconsistent owner pay by treating the practice owner like a real CEO with a predictable payday. We lay out a practical four-step plan to stabilize therapy practice cash flow, set an Owner’s Pay percentage, and build budgets that support both survival and long-term thriving.

Looking to grow your therapy practice?

Rex Marketing & CX is a marketing agency specializing in therapists, mental health practices, and healthcare organizations.

From getting found on Google to building a website that actually turns visitors into inquiries, Rex helps practice owners take marketing off their plate and build a strategy designed for sustainable growth.

Services include:

• Search Engine Optimization (SEO)
• Local SEO and Google Business Profile optimization
• Google Ads and paid advertising
• Website design and development
• Content strategy and copywriting
• Conversion optimization and digital marketing strategy

Whether you’re launching a new private practice, trying to fill openings on your team, or looking for a better return from your current marketing, Rex can help you figure out what’s working, what isn’t, and where to focus next.

Learn more and schedule a free consultation.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We talk with Joshua Griffin about the messy reality behind entrepreneurship, from rapid growth and debt to burnout so severe it turns physical. We pull out what actually helped him rebuild with less chaos, including co-founders, systems, and a more human approach to marketing. 

Looking to grow your therapy practice?

Rex Marketing & CX is a marketing agency specializing in therapists, mental health practices, and healthcare organizations.

From getting found on Google to building a website that actually turns visitors into inquiries, Rex helps practice owners take marketing off their plate and build a strategy designed for sustainable growth.

Services include:

• Search Engine Optimization (SEO)
• Local SEO and Google Business Profile optimization
• Google Ads and paid advertising
• Website design and development
• Content strategy and copywriting
• Conversion optimization and digital marketing strategy

Whether you’re launching a new private practice, trying to fill openings on your team, or looking for a better return from your current marketing, Rex can help you figure out what’s working, what isn’t, and where to focus next.

Learn more and schedule a free consultation.

Our Profit Coaching program is enrolling new practices now. 

We specialize in helping therapy practices like yours achieve financial clarity, so you can focus on what you do best—helping your clients and managing your team- while we help handle all the businessy stuff they didn’t teach you in grad school. 

To see if your practice might be a good fit, schedule a free consultation at therapybusinesspod.com. 

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

Hiring a therapist or PT is the fastest way to expand your impact, and the fastest way to crush your margins if you guess on compensation. I break down the real costs that sneak in after you hire and the pay structures that fit different stages of a therapy private practice.

Looking to grow your therapy practice?

Rex Marketing & CX is a marketing agency specializing in therapists, mental health practices, and healthcare organizations.

From getting found on Google to building a website that actually turns visitors into inquiries, Rex helps practice owners take marketing off their plate and build a strategy designed for sustainable growth.

Services include:

• Search Engine Optimization (SEO)
• Local SEO and Google Business Profile optimization
• Google Ads and paid advertising
• Website design and development
• Content strategy and copywriting
• Conversion optimization and digital marketing strategy

Whether you’re launching a new private practice, trying to fill openings on your team, or looking for a better return from your current marketing, Rex can help you figure out what’s working, what isn’t, and where to focus next.

Learn more and schedule a free consultation.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We break down why debt feels so heavy for therapy practice owners and how it quietly drains your future cash flow. We lay out four debt payoff strategies and help you choose the one you’ll actually stick with, without wrecking your monthly cash flow.

Our Profit Coaching program is enrolling new practices now. 

We specialize in helping therapy practices like yours achieve financial clarity, so you can focus on what you do best—helping your clients and managing your team- while we help handle all the businessy stuff they didn’t teach you in grad school. 

To see if your practice might be a good fit, schedule a free consultation at therapybusinesspod.com. 

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We rethink “customer service” as the full patient experience, starting long before the first visit and lasting after the last session. David Levine shares simple, high-leverage ways to earn trust, listen better, and turn small process changes into more referrals and repeat patients.

David's Info:

Website:
https://iamyourvirtualprofessional.com/

Podcast Resource Page:
http://iamyourvirtualprofessional.com/podcast/

Customer Experience & AI Tools:
https://iamyourvirtualprofessional.com/elevate-customer-experience/

LinkedIn:
https://www.linkedin.com/in/mrdavidjlevine/

Old School Service New School Tools
https://amzn.to/4f1sK8c

Follow-Up Helper
https://betterfollowups.com

Our Profit Coaching program is enrolling new practices now. 

We specialize in helping therapy practices like yours achieve financial clarity, so you can focus on what you do best—helping your clients and managing your team- while we help handle all the businessy stuff they didn’t teach you in grad school. 

To see if your practice might be a good fit, schedule a free consultation at therapybusinesspod.com. 

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We break down why a therapy practice can feel stuck even when leads and demand are strong, and how the real bottleneck often traces back to the owner. We walk through three common constraints and the practical moves that free up time, improve profitability, and make growth sustainable.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl

We unpack why it’s normal to worry that your best therapists or PTs might leave to start their own practice, and why that fear can push owners into expensive, reactive decisions. We share practical ways to retain great team members by hiring smarter, talking openly about real business costs, and building incentives that create long-term buy-in.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access. 

*Intro/outro song credit:
King Around Here by Alex Grohl