Everyone has stories to tell. How you tell them is what sets you apart. In this third and final installment of the storytelling series, Rosie Zilinskas sits down with someone who can turn you into a confident storyteller. Colleen Arturi, the Founder of The Story Shoppe, has 20 years of storytelling experience. She imparts some of those hard-earned wisdom in this conversation in the form of her three-part storytelling formula: purpose, problem, and personality. Through them, they add not only confidence but also conviction and clarity that make our stories have impact. Colleen also shares her observation that often, we are our very own worst storytellers. Follow along to this insightful episode as she helps us overcome this dilemma, so we can continue to inspire and thrive wherever we are.