The Time Is Now
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The Time Is Now episodes

  • TN105: Run a survey with these simple questions to discover why your clients will buy from you
    I have been insisting on the importance of running market research and making sure that you really know your market very well, but most importantly that you know your potential customers and their challenges very well. So I will share with you my simple, easy questions that you need to answer when you run a survey with potential clients.

    “Your survey is going to be a gold mine of information for you to attract new clients”

    There are many ways to run a survey as you know. I actually recommend having 5-10 people that you meet, one to one to ask them questions and then have an online questionnaire that you can send to your potential clients.
    It is more about knowing what questions to ask and how those questions can help you move forward in your business and getting the important information that will help you get more clients.
    Do you prefer to read or watch the video version of this episode?
    Click here to read the detailed blog post. 
    What you will learn
    • The simple questions to ask in a survey
    • The minimum recommended number of interviews to run with potential clients
    • Which tools to use to run an online survey
    • The 4 simple key questions to ask in a survey
    • How to know where you can make a difference for your clients and how to be market competitive

    • Sign up to download your free e-book to turn your business idea into revenue and impact!
      Highlights from the episode
      • You want to learn all the challenges your customers are having regarding the product or service you’re providing to your customers (03min:30secs)
      • You want to know all the resources that your audience is using to be able to address those challenges (05min:10secs)
      • We want to make sure that what is working is continuing to work for your customers (5min:37secs)
      • Your unique selling point should be where others are not providing value (6min:5secs)
      • You want to use the language of your customers and not the language of your business (7min:34secs)

      • Resources
        • Google forms
        • Typeform
        • Monkey Survey

        • Take Action Right Now
          • Share what you’ve learned with the Tandem Nomads Community
          • Sign up to receive your free guidebook to turn your business into revenue and impact: CLICK HERE.

          • 10 min
          • TN104: The mindset shifts you need to be paid your worth and do what you love – Fabio Palvelli
            Fabio Palvelli is an entrepreneur, founder of the D2 Conference, one of the biggest gatherings of 3D designers and artists in the world and a youtube star in his field. Fabio is also an expat spouse who has been growing his business while moving across three countries for his wife’s job.
            His journey started with a blog that he initiated after one of his trainers told him that he “was dreaming in 3D” and that his ideas were not feasible.
            In this interview he shares with you his fascinating journey and how he continuously grew his portable business one year after the other.
            What you will learn
            • About his journey as an expat spouse building a portable career on the move.
            • How he managed to go from teaching small workshops with 15 people to attracting over 400 people in his conferences.
            • What triggered him to start his YouTube channel and get the online success he has today.
            • His tips for consultants and designers to get paid before even showing any work.
            • His message for stay-at-home moms who think they do not have any skills anymore.

            • “The money isn’t really the objective anymore. Money is the fuel that you put in a car, the car being your company. The goal of having a company is to go somewhere. It’s not to put gas in the car.” – Fabio Palvelli –

              Highlights from the episode
              • How Fabio transitioned his business online (04min:14secs)
              • What you need to do in order to monetize whatever it is that you’re doing (06min:16secs)
              • Think about what problem you really, really want to solve (10min:10secs)
              • My focus was on the result. Money was not an objective (12min:19secs)
              • The journey with your partner and your agreement to do it (16min:31secs)
              • The difference between an idea and the acquisition of the idea is tuition itself (23min:03secs)
              • Perfection is the enemy of productivity. Productivity is the enemy of good (23min:42secs)
              • Put your idea out there and see the reaction (28min:21secs)
              • Set expectations before you get a contract signed (35min:14secs)
              • The process of going from that place to where you think is actually a lot longer (39min:44secs)
              • Don’t think of yourself as the stay at home mum (41min:44secs)

              • Resources and inspiration
                Here are some great tips from Fabio:
                • What to do when clients keep asking for changes! Click here
                • How to make money doing what you love. Click here

                • Take Action Right Now
                  Share what you’ve learned with the Tandem Nomads Community.
                  Find Fabio Online
                  • Website – Fabio Palvelli
                  • YouTube – New Videos Every Week
                  • Facebook – https://www.facebook.com/FabioPalvelli
                  • Instagram – https://www.instagram.com/fabiopalvelli/
                  • Twitter – https://twitter.com/fabiopalvelli
                  • D2 Conferences

                  • 48 min
                  • TN103: Demystifying marketing with 4 simple questions to attract clients
                    When starting to plan your business, marketing and sales are usually one of the first things you have to think about. But it can feel overwhelming when trying to learn and implement all the different marketing strategies to attract clients and customers. There’s social media, website design, SEO, networking, newsletters, public speaking, PR… it’s a lot that can be out of your comfort zone and be completely foreign to you.
                    But marketing and sales are not that complicated. There’s a way to simplify! By answering 4 simple questions, I will help you demystify it all and get you on the right track.
                    Four Questions to Demystify Marketing and Attract Clients
                    What you will learn in this episode:
                     
                    “Spend more time listening than selling!”
                    Sign up to download your free e-book to turn your business idea into revenue and impact!.
                    Highlights from the episode
                     
                    “If you want to reach everybody you will reach nobody!”
                    Resources
                     
                    Take action now!
                    Sign up for the free webinar “How to Turn your Business idea into Revenue and Impact“
                    This webinar is designed for expat partners and global nomads:
                     
                     
                    12 min
                  • TN102: Deep dive into the real-life journey of a successful business launch with Renata Andrade
                    What does it take to have a successful business launch and make revenue in one year?
                    Renata Andrade, has done exactly that and she shares how she did it step-by-step. She shares her many insights about what it takes to be a mom, an expat partner, manage a big move and still continue thriving in her business.
                    Renata is a global life coach who helps expat partners find their own purpose while following their partner’s careers around the world. She is also the co-creator and facilitator of Your Turn, a program designed for women who want to return to work. Her clients go from “I don’t know where to start” to having clarity, inspiration and a plan to follow.
                    Her coaching methodology combines over 15 years’ of professional experience as a Psychotherapist, Coach, Human Resources Executive and Consultant with an impressive academic background.
                    “What was holding me back was my though that my initial job was the only way for me to help people.” – Renata Andrade
                    As an expat partner and a mother herself, Renata understands first-hand the challenges of maintaining your own source of fulfillment while moving around the globe with your family. She’s learned that to know your purpose is truly to have a lighthouse on this international journey.
                    Originally from Brazil, about 1/3 Italian by blood and forever a Londoner by heart, after 4 wonderful years in Scarsdale, NY she’s just moved to Milan with her husband and 2 kids.
                    Sign up to download your free e-book to turn your business idea into revenue and impact and avoid the mistakes expat partners usually make.
                    What you will learn
                    In this episode, you will learn:
                    • The steps needed to run a business during a major move
                    • Her journey through a career transition and how she launched her business
                    • How she learned to create a support system, manage her time and make her work a priority
                    • The practical ways to implement the 3C system to start and grow a business

                    • “Investing in my business changed the game for me.” – Renata Andrade
                      Highlights from the episode
                      • About Renata and what brought her to this point (2min:40sec)
                      • Things Renata would do different during her transition (7min:05min)
                      • Her decision to change from psychotherapy to coaching (11min:15sec)
                      • Once she got her coaching certificate, then what? (16min:33sec)
                      • The steps she took to invest in herself (19min:19sec)
                      • What kept her accountable and committed to her plan and schedule (25min:17min)
                      • Real-life examples of how she implemented the 3C system (31min:13sec)
                      • What she needed to make happen in order to create consistency in her business (34min:29min)
                      • What helped her be more comfortable with online marketing, video and social media (40min:16min)
                      • How she converted her efforts into customers and revenue (46min:35min)
                      • Renata’s tips to get unstuck and find your own source of fulfillment (53min:32min)

                      • Take Action Right Now
                        Sign up for this free E-book to learn how to “How to Turn your Business idea into Revenue and Impact”
                        Find Renata Online
                        • Website: Renata Andrade – Global Life Coach
                        • Facebook: Global Life Coaching
                        • LinkedIn: https://www.linkedin.com/in/renata-andrade-60126018

                        • 58 min
                        • TN101: 3 mistakes to avoid when planning a business abroad
                          If you’ve already moved around from one country to another, you know planning for the move is critical. But one thing that is important is to think beyond the move. Oftentimes, one move often leads to another. You won’t want to be stuck having to start all over again when the next move comes. When that happens, expat partners and global nomads often make the same mistakes when planning their business abroad.
                          Avoid risky mistakes when building your portable business
                          What you will learn in this episode:
                          • My 60/40 rule to build a successful business
                          • How to avoid the major mistakes I often see expat partners and global nomads make
                          • How a portable skill doesn’t mean you have a portable business

                          • “Planning ahead for your next move is important, but thinking long term is even more critical.”
                            Sign up to download your free e-book to turn your business idea into revenue and impact!
                            Highlights from the episode
                            • Why thinking locally when it comes to your business can hold you back
                            • Difference between portable skill with a portable business
                            • The power of building virtual relationships with online tools
                            • My golden rule to make your business truly portable, sustainable and profitable on the move

                            • “Your zone of growth is outside your comfort zone”
                              Resources
                              • Business and marketing tips to grow a successful portable business


                                12 min
                              • TN100: Voices & learning lessons from around the world!
                                We’re celebrating the 100th episode! 100 is such a big milestone and we should celebrate all our milestones in our business, big and small. So let's celebrate together with this voice party.
                                This episode isn’t just about the podcast but it’s about you, the listeners. I am so grateful to have met such caring people in the Tandem Nomads community and thank you for being here. Tandem Nomads wouldn’t exist without you and it's such a privilege for me to serve you.
                                "Without sense of caring there can be no sense of community" - Anthony J. D'Angelo
                                I am truly humbled and filled with joy by all the messages I’ve received from listeners and past guests of Tandem Nomads. In this episode, you’ll hear from 20 expat partners, spanning the globe from Taipei to Stockholm. You’ll hear from coaches, app developers, website founders and portable business owners who share what they have learned from listening to the podcast.
                                In this episode they talk about:
                                • Their highlights from the 3 past years
                                • Their challenges and the lessons they've learned and want to share with you
                                • Their main insight from Tandem Nomads podcast and resources

                                • A big thank you to those who shared their insights and incredible support! Each of you truly cares about making an impact while thriving in your businesses. Never stop caring like you do and keep sharing your special gifts with the world!
                                  Find out more about the diverse voices you hear in this episode below.
                                  Then, TAKE ACTION! Pick AT LEAST one of the guests to connect with.  Tell them how you were inspired by their words today. 
                                  Taryn Ash

                                  Taryn Ash - Global Coach

                                  Marcelle Yeager

                                  Career Valet & Serving Talent

                                  Emily Rogers

                                  Expat Parenting Abroad

                                  Claudia Koerbler

                                  Claudia Koerbler

                                  Clara Brachet

                                  Clara's LinkedIn

                                  Sundae Bean

                                  Sundae Bean

                                  Jodi Harris

                                  World Tree Coaching

                                  Lisa Ferland

                                  Lisa Ferland.com & Knocked Up Abroad

                                  Kirsten de Greling V.

                                  Clarity Compass Career Coach

                                  Stephanie Ward

                                  Firefly Coaching

                                  Sandra Glück-Taglieber

                                  VIE-LESA

                                  Saliha Khamum

                                  Saatchi Art

                                  Hui-Chin Chen

                                  Money Matters for Globetrotters

                                  Julia Dieguez

                                  57 min
                                • TN99: Behind the scenes of a relaunch strategy and business assessment
                                  We are back! Today I’m launching the 4th season of Tandem Nomads. Welcome to those who are tuning in for the first time. And thank you to those who are returning after the summer break. In addition to sharing what season 4 has in store, I’m also taking you behind the scenes on my relaunch strategy and the business assessment system I’m using to grow Tandem Nomads.
                                  “A problem solved, is a problem well defined.” Amel Derragui
                                  Ready to take your business to the next level?
                                  What you will learn in this episode:
                                   
                                  DOWNLOAD my free 3C System Business Assessment Workbook to take your business to the next level
                                  Highlights from the episode
                                   
                                  “Consistent actions bring consistent results” Christine Kane
                                  Take action now!
                                  1. Download the Free Business Assessment Workbook
                                  2. Share your learnings in our private Facebook group 
                                  3. Subscribe to the Tandem Nomads newsletter to be notified when new episodes go live

                                  4. What do you think of the new Tandem Nomads podcast format? Share with us below!
                                    55 min
                                  5. TN98: Time to think & make an unusual decision
                                    This is probably the most difficult podcast episode I’ve ever recorded.  I have a difficult announcement to make but not without some key takeaways.  Listen in to understand why I’m taking time to think and reflect on the podcast and my business.   It’s important for me to make sure Tandem Nomads moves forward in the right direction to keep serving expat partners in their goals of creating portable businesses.
                                    Taking time to reflect in order to move forward
                                    In this episode, you’ll hear about:
                                    • How I’m balancing being strategic and being creative
                                    • Why aligning my business goals with personal goals is important
                                    • My fears regarding my decision

                                    •  
                                      Don’t miss out on what’s going on this summer at Tandem Nomads, sign up for updates.  And be the first to know when the podcast re-launches.
                                       
                                      Highlights from the episode
                                      • The big announcement (01min:24sec)
                                      • Why this is a hard one for me (04min:54sec)
                                      • The need for time to reflect (07min:06sec)
                                      • Why I’m taking a break (08min:00sec)
                                      • Life balance doesn’t exist (12min:43sec)
                                      • My fears in taking a pause from the podcast (14min:38sec)
                                      • What to expect over the summer from Tandem Nomads (22min:22sec)
                                      • Practice what you preach (24min:10sec)

                                      • Take Action Now!
                                        • Sign up to find out when the podcast re-launches and get curated lists of past episodes straight to your inbox
                                        • Send me an email or leave a comment to answer this:
                                          • What stage of your business are you at right now?
                                          • What kind of content do you need to hear?
                                          • What constructive feedback do you have for Tandem Nomads?


                                          • Thank you so much for listening!
                                             
                                            26 min
                                          • TN97: How to find your niche & become the go-to-expert – Marielle Evertsz
                                            If you try to resonate with everyone, you will resonate with no one! Many entrepreneurs are afraid to focus on a niche that seems too small or struggle to define a specific niche. In this episode, my guest, Marielle Evertsz shares her experience to help and inspire you to find your niche.
                                            Marielle is a certified life coach for teens. She is specialized in coaching teen girls and TCKs who go through the stress and anxieties that come with being in this early age of adulthood.
                                            After graduating and a career in communication and PR, Marielle knew in her early thirties that she wanted to do something else and decided to change careers. She got a teaching certificate and worked as a high school teacher in Curaçao in the Caribbean, where she discovered her love for working with teens.
                                            Years later she moved with her family to the Netherlands where she got a Master in Clinical Child and Adolescent Studies and worked as a family guardian at Child Protection. During her second move with her family to Qatar, she worked as a school counselor at an international school, where she learned about Third Culture Kids and discovered she was also a TCK, raising 3 TCKs!
                                            When Marielle moved back to Curaçao, she felt it was time for her to reflect on what she really wanted to do and how she could tap into her passion for teen girls. She got her coaching certificate and launch in 2016 business Keeping It Real Me.
                                            “If you try to resonate with everyone, you will resonate with no one.”
                                            In every episode, I bring you real examples and practical tips that you can use right away.  This free download will guide you in finding your niche and get you on your way to becoming the go-to-expert in your niche.
                                            What you will learn
                                            In this episode, you will learn:
                                            • How to find your niche and where to focus
                                            • How to describe the problem that you address with your business
                                            • Why it’s important to learn how to describe a problem
                                            • How to become the go-to-expert in your niche
                                            • How to choose the right language to address your niche
                                            • The difference between the user, the prescriber and the payer
                                            • How to reach your niche and transform them into customer

                                            • “It is so much easier to focus when you stick to your niche” – Marielle Evertsz
                                              See how Marielle explains the problems that teens experience and how she differentiates the language targeting the parents while serving their children’s needs.
                                              Highlights from the episode
                                              • Marielle’s story of career transformation and finding her passion (2min:32sec)
                                              • Questions to ask yourself to find your passion (16min:35sec)
                                              • What Marielle needed to get through the challenges of starting over in a new career (18min:53sec)
                                              • The reason it’s important to focus on a niche (29min:03sec)
                                              • How Marielle is still learning even once she has found her niche (31min:48sec)
                                              • The questions to know to start your marketing strategy (34min:40sec)
                                              • Leveraging the power of networks (local and online) (41min:16sec)

                                              • Take Action Right Now
                                                • Download the free workbook I’ve created for this episode: Find Your Niche Workbook
                                                • Share with the Tandem Nomads community the niche you will focus on in your business

                                                • Find Marielle Online
                                                  • Website: Keeping It Real Me
                                                  • Instagram: @mekeepingitreal
                                                  • LinkedIn: www.linkedin.com/in/marielleevertsz

                                                  • 52 min
                                                  • TN96: What to know about GDPR and how it affects your portable business
                                                    Have you heard the internet buzzing about GDPR and privacy protection?  GDPR stands for the General Data Protection Regulation and it goes into effect on May 25, 2018.  Whether you’ve started a business or even if you’re just thinking about it, this is something you need to know about.  And I’ve brought in an expert to explain in plain language how GDPR affects your portable business and what actions you need to take to follow this law.
                                                    Before you start listening, grab the free download below, and follow along with this episode.  You’ll want to take notes on what to do to protect yourself and your customer’s data.
                                                    Click below to get this free guide: GDPR Guide for your Portable Business
                                                    Manja Costermans has almost 20 years of international marketing experience and has lived in Japan, Germany, US, and Ireland as an expat spouse.  She was able to continue her career in the corporate world until she arrived in Dublin and wanted something more for herself.  So she set up her own portable marketing consulting business and Blue Eyes Marketing was created.  Manja understood she needed to find a niche, a special edge to make her business stand out.  That’s why she got training in GDPR and as a Data Protection Officer and is now sharing her knowledge to ensure other portable businesses understand this law.
                                                    Why you need to pay attention to GDPR
                                                    This episode is full of important information for all business, especially portable ones.  In this episode you will learn:
                                                    • What is GDPR & who is concerns
                                                    • What does it mean for small business owners
                                                    • How can you implement GDPR on a practical level (not just in theory)
                                                    • How are email marketing and CRM companies complying and providing info to the users

                                                    • “GDPR might hit the size of your audience but it is also the opportunity to create deeper relationships”
                                                      Highlights from the episode
                                                      • How Manja found her niche in the GDPR and started her business (04min:55sec)
                                                      • Quick introductions to GDPR (08min:22sec)
                                                      • Examples of data breaches (14min:42sec)
                                                      • The extra rights that individual now have under the GDPR (17min:29sec)
                                                      • The four reasons you can process data (21min:37sec)
                                                      • A practical example of how to use a free download in collecting emails  (25min:52sec)
                                                      • The marketing tools that comply with GDPR  (31min:56sec)
                                                      • Why this is a great step for internet businesses  (35min:30sec)

                                                      • “If you care about your audience and your clients, you care about their data protection.”
                                                        Take Action Right Now
                                                        1. Download the free guide to GDPR and your portable business
                                                        2. Visit the resources below for more information
                                                        3. Use the Tandem Nomads Facebook Group to ask any questions and see how other entrepreneurs are making the changes in their business

                                                        4. Other Resources
                                                          • “12 Steps to Take Now” by the Information Commissioner’s Office in the UK
                                                          • “How to comply checklist for small businesses” by the Information Commissioner’s Office in the UK
                                                          • “Training guide for small businesses” by the Information Commissioner’s Office in the UK
                                                          • Helpful privacy notices to use as a basis for yours: Business Brew   Blue Eyes
                                                          • For those seeking more tools than just a privacy notice to become GDPR compliant, Manja recommends purchasing this GDPR pack for small businesses

                                                          • Find Manja Online
                                                            • Blue Eyes Marketing
                                                            • LinkedIn: Manja Costermans

                                                            •  
                                                              34 min

                                                            About The Time Is Now

                                                            From the publisher's feed

                                                            The Time Is Now to go from invisible to in-demand. A podcast for mission-driven solopreneurs ready to grow with clarity, freedom, and impact.