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In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with George Parker, Co-CEO of VenSource Capital and President of the Black Equipment Finance Network (BEFN), about what it takes to build future-ready organizations with the transformation readiness to thrive in a rapidly changing world. As industries compete for talent, embrace AI, and navigate continuous change, George makes a compelling case that lasting business transformation begins with leadership. Future Shaping Leaders don't wait for the right pathway to appear. They build the front door that helps others discover opportunity, contribute, and grow. Drawing on decades of strategic leadership in equipment finance, George shares why curiosity is more than a personal trait. It's a leadership capability that fuels innovation, strengthens relationships, and creates new possibilities. He also explores how AI and human leadership work together to amplify human capability, accelerate learning, and give leaders more time to focus on the work that requires judgment, trust, and meaningful connection. If you're leading business transformation, developing future-ready leaders, or strengthening your organization's transformation readiness, this conversation offers practical insights for expanding opportunity, cultivating leadership capability, and building a resilient, future-ready organization equipped for long-term success.
Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding.
George Parker is Co-CEO of VenSource Capital and President of the Black Equipment Finance Network (BEFN), where he is helping create the "front door" to the equipment finance industry by expanding opportunity, developing leaders, and building stronger pathways for the next generation of talent. A lifelong entrepreneur and executive, George has built and led successful finance organizations while championing initiatives that strengthen the industry as a whole. As a founding member and first Treasurer of the National Equipment Finance Association (NEFA), he helped establish one of the industry's leading professional organizations. Today, George brings together strategic leadership, relationship building, and a commitment to innovation to create lasting impact, empowering others to lead, grow, and build organizations that are prepared for the future.
Connect with Us: George Parker | LinkedIn VenSource Capital Black Equipment Finance Network (BEFN) Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.comFuture Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding.
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Lisa Rafter about what it really takes to create lasting momentum inside an organization. Rather than asking people to simply support a vision, Lisa shares how inviting them to help shape it transforms engagement, ownership, and results.
Drawing on her experience launching the STRIPES Leadership Program and LeadHer, Lisa reveals how curiosity, data, and intentional co-creation can spark meaningful change. Together, Deborah and Lisa explore why developing future leaders requires bold action today, how collaborative design accelerates momentum, and why the organizations that thrive are the ones that invest in people as intentionally as they invest in strategy.
If you're leading change and looking for practical ways to strengthen leadership, build commitment, and shape the future with your team, this conversation offers ideas you can put into practice right away.
Lisa Rafter has spent more than 30 years helping organizations and professionals thrive in the equipment finance industry. As CEO of Molloy Associates and publisher of Monitor Magazine and ABF Journal, she has helped shape the industry through executive search, thought leadership, and groundbreaking publications. She is also the founder of the STRIPES Leadership Program, which develops emerging leaders, and LeadHer, an initiative dedicated to advancing leadership, connection, and opportunity for women across the industry. A certified leadership coach for more than two decades, Lisa is passionate about helping individuals and organizations grow, navigate change, and create lasting impact through people.
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Lisa Rafter | LinkedIn Monitor Daily Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.comIn this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben is joined by TomorrowZone Director of Operations Jennica Burgh for a thought-provoking conversation about what transformation really means. Using the metaphor of a caterpillar becoming a butterfly, they challenge the common assumption that moving faster equals meaningful progress.
Together, they explore why the messy middle is often where the most important work is happening, why leaders must build the capability to transform continuously rather than chase one successful initiative after another, and how AI should support a larger vision instead of simply accelerating existing ways of working.
If you're leading your organization through growth, modernization, or AI adoption, this conversation will help you step back, ask better questions, and build the foundation for lasting transformation.
Deborah Reuben, CLFP, is the CEO and Founder of TomorrowZone®, a strategic innovation consultancy helping leaders navigate complexity with clarity and courage. With more than two decades of experience at the intersection of finance, technology, and transformation, Deborah is known for guiding executive teams through high-stakes change with a disciplined, human-centered approach. She is the author of Enter the TomorrowZone and the Certified Lease and Finance Professionals' Handbook (6th–10th editions), and has played a key role in modernizing industry education. Deborah has served on the ELFA Board of Directors and currently serves on the CLFP Foundation Board. Through TomorrowZone®, she partners with forward-thinking organizations to strengthen their leadership operating systems so transformation efforts hold under pressure and deliver meaningful, lasting results. Jennica Burgh is Director of Operations at TomorrowZone®, where she bridges strategy and execution to help bold ideas become lasting results. With a background that spans social work, financial services, and operations leadership, Jennica brings a unique blend of people-first thinking and practical execution. She keeps TomorrowZone running with rhythm, guiding projects from vision to action and ensuring every team stays connected to purpose. Whether she's facilitating conversations or refining systems, Jennica creates space for clarity and collaboration. She works closely with clients to translate complexity into movement and momentum, supporting leaders as they align their teams, activate strategy, and shape what's next.
Connect with Us: Deborah Reuben | LinkedIn Jennica Burgh | LinkedIn TomorrowZone EnterTheTomorrowZone.comArticle Mentioned in Episode: The Green Sheet. October 10, 2016 Dale Laszig has spent decades helping leaders make sense of change at the intersection of payments, technology, and business transformation. As Founder and CEO of DSL Direct and Content Strategy Director at The Green Sheet, she is known for translating complex industry shifts into clear, actionable insights that help organizations navigate what's next. A veteran payments journalist, strategist, and industry thought leader, Dale has authored hundreds of articles exploring the evolution of financial technology, digital payments, and emerging business models. Her unique perspective comes from both reporting on industry change and helping shape it through leadership roles with payment technology companies, industry associations, and advisory groups. Through her work, she helps leaders connect patterns, uncover meaning, and see opportunities that others might miss in a rapidly changing world.
Connect with Us: Dale Laszig | LinkedIn DSL Direct Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
Connect with Us: Brian Mohr | LinkedIn Ryze | LinkedIn Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
Dominic Janney is President of Canon Financial Services and a seasoned leader with more than 30 years of experience guiding organizations through growth, market disruption, and digital transformation. Throughout his career, he has helped organizations adapt to changing customer expectations while staying grounded in human-centered leadership and long-term resilience. At Canon Financial Services, Dominic is leading initiatives focused on agility, customer alignment, and innovation in a rapidly evolving marketplace shaped by economic uncertainty, shifting technologies, and changing workforce dynamics. He is known for his belief that technology should enhance relationships, not replace them, and for creating collaborative cultures where employees and customers help shape the future together. Dominic also serves on the Board of Directors for the Equipment Leasing and Finance Association, helping influence the future of the industry through leadership, advocacy, and innovation. Connect with Us: Dominic Janney | LinkedIn Canon Financial Services, Inc. Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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