Retention Edge Podcast

The Truth About Agencies, YouTube Ads, and AI Creative


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Choosing the right agency can either make or break your brand’s growth and customer trust.


In episode #19 of Retention Edge, we sit down with Chris Brewer, co-founder of OMG Commerce, to break down the key mistakes brands make when hiring agencies. With over 15 years of experience scaling eight- and nine-figure DTC brands, Chris reveals the secrets to building successful, long-term agency partnerships.


Chris dives into:


- The crucial steps brands must take when vetting an agency before signing a contract

- How to spot red flags that many brands overlook in their hiring process

- Why selecting the right agency partner is vital for performance and retention

- The truth behind YouTube ad creative, and why creative fatigue can hinder success

- The ethical risks surrounding AI-generated content and how it could hurt your brand's trust


If you're a founder, marketer, or growth strategist looking to level up your agency partnerships and improve your brand’s performance, this episode is a must-listen. Because when it comes to scaling your business, the right agency can make all the difference.


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Connect with Eric: https://www.linkedin.com/in/eric-gopeesingh/


Connect with Chris: https://www.linkedin.com/in/momarketer/

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Retention Edge PodcastBy MobiLoud