Facebook. Google+. Twitter. LinkedIn. Lawyers know they need social media but they don't always know what to do with it. Our guest, Joey Bridges, is an expert at helping small business owners generate sales from Facebook. Listen in as this marketing guru gives all the ins and outs of social media and tells what works and what doesn't in a law practice.
In this second part of a two part episode, we learn how to find your ideal client amidst the multitudes of information on Facebook. Let's face it, mass marketing is exciting, (but ultimately ineffective!) but too many lawyers focus their attention on it. Joey's laser targeting marketing model efficiently advertises who matters most and packs real bang for the buck. Tune in, and learn how to turn Facebook into a profit machine.