The WWE has over 750 million social media followers and is currently the number one sports channel on YouTube. A lot of their success can be attributed to the way they tell stories and market their brand.
Brian Cristiano and Rob Cressy dish an article from AdWeek that talks about the 3 keys to the WWE's marketing success: their content-first approach, the integration of pop culture into their brand, and how they give back. When combined together, they’ve found a recipe for success.
At the end Brian and Rob give actionable advice on what you can implement into your business from the WWE and how they approach marketing through story telling.
-
In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.
Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.
Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):
Brian Cristiano -Twitter: @boldceo - Instagram: @boldceo
Rob Cressy - Twitter: @RobCressy - Snapchat: @baconsports
Websites:
BOLD Worldwide: http://www.boldworldwide.com
Cress Media: http://www.cressmedia.com
Bacon Sports: http://www.baconsports.com
Facebook:
BOLD Worldwide
Bacon Sports
Cress Media