In this episode, Tiffany Dutcher joins the show to discuss her new book, The Unfiltered Truth About Home Care, and shares her journey from owning a home care agency to becoming a strategic organizational advisor. Tiffany sits down with Ethan Guerrieri to explore why so many owners find themselves stuck in triage mode, where the daily demands of the business begin to manage the leader rather than the other way around. She breaks down the four primary leadership styles including the Driver, the Connector, the Methodical, and the Humanitarian, explaining how understanding these roles can help owners identify their personal blind spots and avoid the path to burnout. The conversation highlights the danger of scaling a sandcastle by building on an unsustainable foundation and offers a better way to hire by balancing growth, systems, and compliance. Tiffany and Ethan also discuss the critical shift toward a hospitality mindset in caregiver recruitment and how treating staff with the same care as clients is the key to long term retention.

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