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Building a successful brand is almost impossible nowadays. Between rising acquisition costs, a looming recession, & people feeling like they need to post 3-4 times a day, there is a lot rooting against brand owners...
But when you listen to Jordynn talk about how she's built her business she lay's out a pretty easy blueprint on how you can successfully build a brand in the DTC space. The key is three fold: solve a problem, find the gap, and then hit the trends. Make sure to listen in on how she accomplished all three of those.
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There is no doubt that being an entrepreneur is hard... I've never done something where one day I feel like the king of the world and then the next you can feel like the biggest loser... Listen as Mark and I interview Shane Hickenlooper & Dan Page, Founders of Scroll, a digital marketing agency. As we talk about the importance of finding the right business partners (and how to do it), successfully building processes within your business to help it scale, and how hiring the right people will take your business from good to great.
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When the pandemic forced Jess' husband to take a break from playing professional basketball, she decided it was her time to step up with an idea that was going to revolutionize women's health and wellness. Listen and learn as Mark and Trevor Interview Jess, the Founder of Mixhers, talk about how she launched a product during the pandemic and turned it into an 8 figure business with one of the strongest communities in the DTC space.
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How do you go from using a rubber band from a piece of broccoli as your wallet to turning that idea into a multi-million dollar business!? Listen as McKenzie and Colby Bauer (married!) talk about what it took for them to build a product that solved a problem not very many people knew they had.
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Influencer marketing seems to be one of the most controversial topics in all of marketing. There are people who swear on their grandma's grave that it doesnt work...
Then on the flip side, there are people out there that say it's built their entire business...
So which is it? There is no doubt it works... The question is how does it work? And how can I make it work for my brand? Listen as Mark and Trevor interview Cody, CEO, of Kynship, an influencer marketing agency, break down what it takes to win with influencer marketing in 2023.
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This is a community building MASTERCLASS. Listen as Rachel from RAGS shares how she started sowing kids clothes out of old t-shirts, to building a multi-million dollar brand, and landing a deal on Shark Tank. All through the power of building a community. You cannot miss this episode!
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If you're a business owner or entrepreneur you HAVE to listen to this episode.. TBH, there wasn't a good enough title for this one. We talk about what it takes to be a content creator in today's age. How to find purpose outside of being an entrepreneur... How Levi Lindsay (CMO @ Shyft Global and our special guest) almost took his own life in the name of "failure". Anyone and everyone in this game needs to hear this message it could save your life.
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Success doesn't always come easy... Ryan and Mitch, founders of the 9-Figure clean skincare brand DIME Beauty know this better than anyone... They created 16 businesses together before they had their first success. See how perseverance and good ideas combined can be a lethal weapon.
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What happens when you mix advertising with the desire to solve world hunger? Listen as Mark and Trevor talk to the CEO, Josh Cliffords, of Free Water. Josh is on a mission to end the global water crisis and eventually world hunger by giving out FREE water... How is that possible? One simple word... Advertising.
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It seems like every year marketing seems to get more and more challenging... Listen as Mark and Trevor talk about different marketing strategies that are new/upcoming and some that stand the test of time.
From the publisher's feed
Trevor Crump and Mark Goldhardt bring you quick marketing and entrepreneurial tips, tricks, and trends for DTC business owners, entrepreneurs, and marketers. These are lessons they've learned…