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The Value of An Ideal Client Avatar - Interview with Melinda Colon
Many businesses don’t take the time to truly flesh out their Ideal Client Avatar which hurts the messaging and impedes their sales process. Once you have an intimate understanding of who you are talking to, the sales become a lot easier.
In this interview, Lisa and Melinda will discuss:
The pitfalls of not identifying your ideal client.
The benefits of understanding who your ideal client is.
If you look at top brands in any industry, they focus on their target audience.
Why it all comes down to data.
Who is Melinda Colon?
Melinda Colon is a Brand and Marketing Strategist for Solopreneurs and Small Businesses. She helps entrepreneurs regain control of their time and money in all things marketing, graphic design, and project management. With her gift as a connector, she is proactive about finding ways to build profitable solutions for online businesses that are effective and cost-efficient.
Melinda is also the owner and operator of a full-service Virtual Assistant agency specializing in Administrative, Creative, and Technical Services.
“There are two choices in life. Live life like you have tomorrow, or make the most of your today.” – Melinda Colón
Why should you work with Melinda?
I'm a very creative person who doesn't mind creating something new, and I'm also the strategic and structured type A personality who loves spreadsheets and organization.
Get the Freebie: The ICA Worksheet
https://bit.ly/33x4ULy
How to connect with Melinda:
Fortis Brands: https://melindacolon.com/
Facebook: https://www.facebook.com/MelindaConsults
Instagram: https://www.instagram.com/_melindacolon/
#bookkeepingtips #businesstips #financialstrategist #financialsuccess #smallbusinesstips #bookkeepinghelp #bookkeeper #bookkeepersofinstagram #businesstips #businesstipsforcreatives #teachmetoautomate #automateyourbusiness #smallbusinessowners #actionablehints #productivitytips
________________
Get Lisa's Freebie!: 200 Facebook Groups that allow Promotion: https://www.teachmetoautomate.com/200spreadsheet
Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.
Connect with Lisa
Website: https://sage-peak.com/
Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007
Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs
Instagram: https://www.instagram.com/lisakkempton/
LinkedIn: https://www.linkedin.com/in/lisakkempton/
View all episodes
By Lisa KemptonMany businesses don’t take the time to truly flesh out their Ideal Client Avatar which hurts the messaging and impedes their sales process. Once you have an intimate understanding of who you are talking to, the sales become a lot easier.
In this interview, Lisa and Melinda will discuss:
The pitfalls of not identifying your ideal client.
The benefits of understanding who your ideal client is.
If you look at top brands in any industry, they focus on their target audience.
Why it all comes down to data.
Who is Melinda Colon?
Melinda Colon is a Brand and Marketing Strategist for Solopreneurs and Small Businesses. She helps entrepreneurs regain control of their time and money in all things marketing, graphic design, and project management. With her gift as a connector, she is proactive about finding ways to build profitable solutions for online businesses that are effective and cost-efficient.
Melinda is also the owner and operator of a full-service Virtual Assistant agency specializing in Administrative, Creative, and Technical Services.
“There are two choices in life. Live life like you have tomorrow, or make the most of your today.” – Melinda Colón
Why should you work with Melinda?
I'm a very creative person who doesn't mind creating something new, and I'm also the strategic and structured type A personality who loves spreadsheets and organization.
Get the Freebie: The ICA Worksheet
https://bit.ly/33x4ULy
How to connect with Melinda:
Fortis Brands: https://melindacolon.com/
Facebook: https://www.facebook.com/MelindaConsults
Instagram: https://www.instagram.com/_melindacolon/
#bookkeepingtips #businesstips #financialstrategist #financialsuccess #smallbusinesstips #bookkeepinghelp #bookkeeper #bookkeepersofinstagram #businesstips #businesstipsforcreatives #teachmetoautomate #automateyourbusiness #smallbusinessowners #actionablehints #productivitytips
________________
Get Lisa's Freebie!: 200 Facebook Groups that allow Promotion: https://www.teachmetoautomate.com/200spreadsheet
Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.
Connect with Lisa
Website: https://sage-peak.com/
Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007
Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs
Instagram: https://www.instagram.com/lisakkempton/
LinkedIn: https://www.linkedin.com/in/lisakkempton/