Hey there Pussy Cat,
A short 3 minute video tip for you to help make your marketing videos as addictive as cat videos.
This week's topic: "The Video Mistake That Destroys Trust".
We'd love to hear your thoughts and questions so please leave a comment below the video or drop us an email. We read every message.
Feel free to pass this on to your friends in business who you'd love to see get their message out in a more powerful way.
Janet & The Cool Cats Team
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Transcript
Hey there Pussy Cat, Janet Beckers here with your cool cats video tip of the week. Today it's a big mistake that people make, that actually can end up damaging the trust that people have got with you, when you've been creating videos, that doesn't matter if you've done everything else right. Let's have look at what that is and what you can do to prevent it. Let's think about this, you've created a video and it could be one of your regular videos that you're sending out every week to really connect with your ideal clients.
You've given great content, you've given them a-call-to-action, where you've said, "Hey, come down leave a comment down below. Tell me what you're thinking. What are your thoughts. Answer this question." What you've done is you've asked them to interact with you in that video. Now for them to leave a comment down below where your video is, whether that's on YouTube, whether it's on your blog, whether it's on Facebook or Twitter, whatever it is. You've asked people to interact and leave a comment. That's a huge for them to do.
Think about the biggest ... They can't type. For them to have done that, they're interacting with you. They're showing that they trust and that they want a relationship. How rude if you don't come and take on the conversation. It's like you've asked them to do something and to start a conversation and then you've walked out. So many don't do this and I'll tell you what, it does not take long at all. When you're seeing comments, you've to go and comment on every single comment, if you're getting a lot but you need to come back and start commenting and acknowledging that people have interacted with you and continue the conversation. Really, really important because this thing continues to build up that trust and it make people know that you value them.
My call-to-action to you is, hey, leave the comment down below and tell you, I'll come back. I'll come back and join the conversation. The things that really helps when you're asking people to leave a comment, just give them something specific. The thing I'd like to ask to share below is what kind of things do you like people to ask you to comment on? Do you respond to them saying, "Ask a question?" Or do you respond to them saying, “Tell me specifically the one thing that works well for you?" Or asking them to give a tip, whatever it's that you're going to be doing. I'd love you to share that down below, what kind of things makes you want to leave a comment
The other thing to acknowledge is if people share. If they share your video. They deserve a big thank. Just don't ignore it, you can say, "Thanks for sharing." It means a lot and I'll share more in the future. It's a really little tiny thing that makes a huge difference to trust and it makes your videos become more viral because people say that this is the place where people are hanging out and talking. I'd love to hear your comments down below and I'll,