Today, we talk about everything you need to do to start a pre-launch and why building your movement is so important if you want to see that pay off you deserve when the time comes to launch your product or brand.

From airplanes to umbrellas, it seems like almost every valuable invention was first met with a ton of backlash. But look what happened! As time went by, people came to realize the true value of these products and they helped shape the world we know today. As an entrepreneur, if that doesn’t get you hyped up over YOUR amazing business idea, I don’t know what will!