The Virtual Hustle

In this episode we talk about how to show up authentically online and how to build genuine relationships that translate to real life. It's a topic that cannot be overlooked, for anyone building a brand or business online.

Today's guest is Samantha Harris from Auctus Social — she is a marketing strategist and business mentor for female entrepreneurs — who focuses on helping people show up authentically online.

In this episodes Samantha shares tips what to share and post online to show your authenticity and what maybe not to post.

Samantha has been in the game for a while and she gives some really good tips on this episode if you're looking to build stronger connections using platforms like Instagram.

Topics Discussed in the episode:

Topic 1: How she came up with the name and background of Auctussocial (3:00).

Topic 2: Her framework to get get started connecting authentically online (6:00)

Topic 3: How to actually show up authentically and ideas of what to talk about (8:20).

Topic 4: Start with Day in the Life (9:50).

Topic 5: When you're authentic, you attract real relationships in business and in life (13:20).

Topic 6: Bringing the connection to real life - by creating a photo meet up to shoot content (15:00)

Topic 7: If you're just starting out, start with Instagram (19:30).

Topic 8: Step 1 - show up, don't post and ghost (24:50)

Topic 9: Resources

Resources mentioned in the episode:

Samantha / Auctussocial Instagram

Often Ambitious Podcast

The Influencer Podcast

Amy Porterfield Podcast

The Virtual Hustle Community - Join our Facebook Group

The Virtual Hustle Website

The Virtual Hustle Instagram

This is a quick solo episode with Alicia where she gets into how to totally redirect your day when you are feeling in a bad mood or feeling unproductive. There are 3 simple things that you can do in under 10 minutes to totally shift your work day.

Control what you can control and I believe we can control our mood — these three tasks will help.

Topic 1 - Write down critical tasks. Critical/important tasks explained (4:00).

Topic 2 - Get up and get moving (7:30). Breathing exercises (8:50). Workout snacks (9:24).

Topic 3 - Gratitude and learning to be grateful - how to ground yourself (10:20).

HOW TO BECOME A 5:30 AM MORNING PERSON

Resources mentioned in this episode -

How to Time Block For Max Productivity- Episode 17

The Virtual Hustle Group on Facebook

The Virtual Hustle Instagram

The Virtual Hustle Website and Blog

Alicia Baldino Instagram

Today's guest is your GO TO girlfriend for all things small business. She is the girlfriend you never even knew you needed. As a small business owner, she realized how important it was to have a community of girls in the same boat supporting each other. Her business model is consistently giving regular and incredible quick tips for all the things small business, starting out, marketing your company online, everything.

She shares her favorite tips and answers the most asked questions when it comes to starting out on a new business journey.

Her mission is to share everything she learns as she goes, in hopes of helping others along the same path. Community over competition is a huge theme in her brand and we get into exactly what that means in the show.

Let's welcome My Girlfriend Renee!

Topics Discussed in the episode:

Topic 1: How Renee got started in in the blogging world after she was working as a hair stylist (5:00).

Topic 2: Figure it out mentality and how her blog turned into a monthly shirt subscription (6:00). How to just get started (8:25).

Topic 3: The evolution of My Girlfriend Renee, the pivot and importance of listening to your audience (10:50).

Topic 4: Most popular topic/trend/question Renee gets asked. Perfectionism (13:40).

Topic 5: An example of providing value in a caption on Instagram (15:50).

Topic 6: Favorite tools Renee Uses and explanation of both. Lightroom and Over (18:50).

Topic 7: Pinterest is the biggest traffic driver to her website (24:00).

Topic 8: How to funnel your viewers by providing value (25:00).

Topic 9: About Boss Babe Shirt Club and more about community (26:15)

Topic 10: Morning routine (32:00).

Topic 11: You're different if you work hard, silence the b*tch voice and do the work (36:50).

Resources mentioned in the episode:

My Girlfriend Renee Instagram

My Girlfriend Renee Blog

Lightroom app for editing photos

Over app

Planoly for planning content

The Virtual Hustle Community - Join our Facebook Group

The Virtual Hustle Website

The Virtual Hustle Instagram

This episode is a quick solo episode about what it takes to reach a goal. The result is ALWAYS about the work that others don't see. We talk about how to even figure out what goals you want to accomplish, how to visualize them and how to accomplish them by mastering the mundane and staying consistent.

Topics Discussed in the episode:

Topic 1: Write down 3 good things that have happened in 2020 (1:00) My three highlights so far (2:45). Gratitude is a huge part of success.

Topic 2: Success is in the mundane, boring details and success is always in the work you do not see (4:45).

Topic 3: Example - fitness (7:00) and why making excuses for yourself is holding you back.

Topic 4: There are always struggles you do not see (8:45).

Topic 5: Is this your first reaction to seeing other people success? (9:45)

Topic 6: Win/Win mentality and paradigm (10:00).

Topic 7: Solution to jealousy and how to figure out what you want (10:30).

Topic 8: Brainstorm and write down things you actually want to accomplish (11:05).

Topic 9: Visualize it (11:30) make it happen by putting in the work (13:00).

Topic 10: Integrity: The promises you make to yourself (14:00).

Resources mentioned in the episode:

75 Hard Program

Planoly for planning content

The Virtual Hustle Community - Join our Facebook Group

The Virtual Hustle Website

The Virtual Hustle Instagram

This episode we focus on how to sell on Instagram as a product-based company. Alicia brings on Michelle Grout, owner and designer behind XO Hanalei - a jewelry company based in Hawaii and Southern California.

Michelle gives all the details on how to make sales on Instagram using consistency, collaboration, influencers, user generated content and curating a perfect feed.

You'll be inspired to turn your side hustle to your main hustle with this episode!

Topics Discussed in the episode:

Topic 1: About Michelle and XOH Hanalei (3:15) and how quality of the product is a must.

Topic 2: How she went from side business to full deep dive into making it her full business (6:50).

Topic 3: Strategy to sell on Instagram through giveaways, figure out audience, collaborations, influencers. (8:30) and why she chose the platform.

Topic 4: Finding people you know will be interested in your product, and how to get in front of them (10:27).

Topic 5: Be consistent, show up regularly (11:00) and show the process and behind the scenes (11:39).

Topic 6: Cohesive feed (12:20) and how to edit.

Topic 7: Other social media marketing (13:30)

Topic 8: User generated content (17:10) and how to get people to share without asking.

Topic 9: How to stay consistent and plan posts (19:00) and keep up with the trends of your niche (23:00).

Resources mentioned in the episode:

XO Hanalei Website

XO Hanalei Instagram

Planoly for planning content

The Virtual Hustle Community - Join our Facebook Group

The Virtual Hustle Website

The Virtual Hustle Instagram

On this episode we talk about why Pinterest is such an incredible marketing tool to attract warm leads, which will increase your traffic and grow your presence online. We bring on Kate Wilkinson- an entrepreneur, marketing strategist, writer, educator and expert in Pinterest Marketing. She helps businesses and other entrepreneurs grow, scale and explode their presence using Pinterest.

If you are selling or promoting anything, and not using Pinterest, it's time to change that. On this episode you will learn step by step how to use Pinterest in your marketing strategy.

Topics Discussed in the episode:

Topic 1: How Kate got to be the expert in Pinterest marketing (5:30).

Topic 2: Why Pinterest is different than the other social platforms (8:20) and how the platform has evolved (10:00). Now it is a search engine, not a social platform (10:15)

Topic 3: Why it's important for brands to be marketing on Pinterest (14:00).

Topic 4: Steps to getting started on Pinterest for business if you have 1 hour (18:50).

Topic 5: How to get started on Pinterest marketing (22:10).

Topic 6: Pin templates and where to find ideas for designs (24:40).

Topic 7: Guide your viewer to point them where to go next (28:00).

Topic 8: How to pin 5-30 Pins a week by scheduling (31:00).

Topic 9: 3 S Strategy (38:10).

Resources mentioned in the episode:

Creative Market - For Pinterest Templates

Pinterest Templates on Kate Wilkinson

Tailwind - To schedule your pins ahead of time

Pinterest Trends - For seasonal content

5 Steps for Booking More Clients with Pinterest - Free Giveaway

Kate Wilkinson Website

Kate Wilkinson Instagram

The Virtual Hustle Community - Join our Facebook Group

The Virtual Hustle Website

The Virtual Hustle Instagram

We're on a big kick of self progression and the idea of happiness is a huge apart of that. When we are living a happy life, things start to get better and we start to get better. This episode we get into how to unlock true happiness.

Today's guest on the show is Scott Simon, a happiness expert who has spent the last 20 years discovering small ways to push personal boundaries to achieve greater happiness. Scott studied "The Science of Happiness" with a Harvard professor and focused on the key conclusion that pushing comfort zones is the best way to grow and improve.

Scott is the founder of Scare Your Soul - a global courage movement to inspire millions to push beyond our comfort zones and stand up to the fears that can hold us back from living our best, fullest lives.

He's get all the details and execution techniques to help you all do the same because I think we can all use a little extra happiness right now.

Topic 1: Scare Your Soul and how doing a particular thing produces happiness (4:30).

Topic 2: Optimal anxiety (12:00) Comfort zones feel really good, and they make us feel "kind of" happy. It isn't always fun, but what is fun is what happens after you tackle what you have been thinking about.

Topic 3: Use this time to grow. Push yourself and come out of this tough time harder (16:00).

Topic 4: How to start learning to not care what others think of you (19:30).

Topic 5: Accountability and how to make what you want to reality (25:00).

Topic 6: Happiness is directly related to your relationships with others, (33:00), physical, savoring individual current moments (34:00), acts of service.

Topic 7: Control what you can control, and exercise your courage muscles to be able to handle whatever get's thrown at you (36:00).

Topic 8: Small challenges = small wins = big wins (47:50).

CORE ASPECTS OF HAPPINESS

- Nurturting relationships

-Physical activity

- Cultivating a sense of savoring: Think about the things we do habitually without actually thinking about them.

- Acts of service -

Resources Mentioned:

"The How Of Happiness" - Book

"Wild" - Book

Scare Your Soul Website

Scare Your Soul Instagram

Scott Simon Instagram

_________________________________________________

The Virtual Hustle Group on Facebook

The Virtual Hustle Instagram

The Virtual Hustle Website and Blog

Alicia Baldino Instagram

This is a solo episode about HABITS. Habits, whether good or bad, make our lives. Series of habits make our routines and our days, and they either bring us closer to goals or keep us farther away.

This episode we talk about how to acknowledge your habits, what cues a habit, and how to change a habit.

Whatever you're doing, whether you have a side business, a full time business or your an employee — it all starts with you, and you start with your habits and your day-to-day.

We talk about how 75 Hard program helps instill habits and how it is the perfect program to learn how to adapt to new routines.

Topics Discussed in the episode:

Topic 1 - My start of 75 Hard- why I'm doing it and how I feel this program helps build good habits and teaches how to build other good habits (3:00).

Topic 2 - What are habits? (4:45) Habit Loop explained. Cue, Habit, Reward. Acknowledge your habits that are holding you back.

Topic 3 - Habits are achieved in 2 parts - when you actually believe they are possible, and when you surround yourself with people who are doing it to help you believe it's possible (10:00)

Topic 4 - The value of surrounding yourself with like-minded people (13:30).

Topic 5 - Making it again cool to work hard (17:25).

Topic 6 - Working out and keystone habits (18:00).

Resources Mentioned

The Power of Habit - book

Atomic Habits - book

Join our Facebook Group: The Virtual Hustle Community

Read more on The Virtual Hustle website: The Virtual Hustle Website

Connect with The Virtual Hustle here: The Virtual Hustle Instagram

This week we talk about a very popular element of the marketing world - Instagram. And not just how to get followers, but how to use Instagram to grow a business. We brought on Instagram expert, Brooke Vulinovich to give us her top secrets to growing businesses through Instagram.

Brooke is a international keynote speaker, and creator of the online coaching community called The Social Club, where she empowers businesses all over the world with knowledge, confidence and the tools to sell more on Instagram.

She shares so many good takeaways on this episode along with her 2 most effective things to do when growing your business on Instagram. (HINT, it's not posting every day) - we're the quality over quantity type.

Resources Mentioned

Planoly for scheduling Instagram posts

Brooke's Instagram

Social Club Community Instagram

Brooke's Facebook

Social Club Community Facebook

Brooke's LinkedIn

https://www.brookevulinovich.com/

Free EBOOK

Do you a to try a free month of the Social Club? Enter code The Virtual Hustle to obtain a free month membership.

Join our Facebook Group: The Virtual Hustle Community

Read more on The Virtual Hustle website: The Virtual Hustle Website

Connect with The Virtual Hustle here: The Virtual Hustle Instagram

Are you interested in receiving a quick email from me? Sign up for weekly emails to get tips, tricks and more straight to your inbox. https://thevirtualhustle.co/join-the-community

This episode is about how to get the more done in less time, manage your time and use time to your advantage. In 15 minutes Alicia talks about how you can easily implement time blocking into your daily schedule in order to live a balanced and productive life.

Topic 1: What is time blocking (4:40).

Topic 2: How to start time blocking with baby steps - 5 steps to time blocking (6:30).

Topic 3: Tools to become a more expert time blocker (11:15)

_________________________________________________

Resources mentioned in this episode -

Time Cube

Join us in 75 hard - Facebook group

The Virtual Hustle Group on Facebook

The Virtual Hustle Instagram

The Virtual Hustle Website and Blog

Alicia Baldino Instagram