The Visionista Podcast

The Visionista Podcast

By Jessica EastBusinessEntrepreneurship
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The Visionista Podcast episodes

  • Post-Covid Greatness

    If you're going through hell, keep going.

    Winston Churchill

    A global pandemic has forced us to re-think business, how we make and keep connections, as well as work-life balance. Join the Visionista and her guest, Brian Wallace, President and Founder of NowSourcing, as they chat about life, events, and business connections. If you've been wondering "what now?" don't miss this chat!

    You do not need permission to be great.

    Brian Wallace

    Click here to connect with Brian on LinkedIn.

    39 min
  • Keeping Great Employees

    Employee retention is a hot topic at the moment. Join the Visionista and her guest, Chris Bower, President / CEO (Big Cheese and Grand Poobah) of Endurance Federal Credit Union, as they chat about creating environments and opportunities that keep employees happy. They also discuss the roles that mentorship and recognition play in creating supportive environments for employees to thrive.

    Click here to connect with Chris.

    Click here to check out Whale Done by Ken Blanchard.

    48 min
  • Preparing Your Business for Anything

    If we've learned anything from 2020 and 2021, it's that every business needs to be prepared for the unexpected. Join the Visionista and special guest Nate Eberly as they chat about planning for the future. Financial planning isn't just for retirement, but also includes down-turns in business, as well as growth opportunities. 

    Connect with Nate on LinkedIn.

    1 hr 3 min
  • The Importance of Keeping Your Word After the Hype has Passed

    Pre-social media, organizations could put out a press release or run some fancy ads and nobody would question their intentions. But now? Transparency is a key commodity in the world of corporate PR. Join the Visionista and special guest Brian Petro (THE Smart Guy in a Tie) as they discuss corporate responsibility, transparency, and why it's in the best interest of Big Business to make social commitments. 

    Click here to connect with Brian on LinkedIn or Twitter.

    1 hr 18 min
  • Soft Skillz

    Employers spend a lot of time talking about experience with various programs, platforms, and specialties. What about those "soft skills" that everyone needs to know and, sometimes, are lacking in new recruits? Catie Coyle of Premier Hearing Health Care Center and Jessica East, the Visionista, chat about those soft skills, common sense, how to train your folks, and why mentorship is so important. Join them!


    Click here to connect with Catie.

    43 min
  • Succession Planning and Why You Need to do It

    Everyone get busy with daily tasks and forgets to address all those "adulting" items that our parents warned us to NOT forget. Join the Visionista and estate attorney, Brittany Doggett of Pickrel, Schaeffer & Ebeling, as they chat about why succession plans are so important for business owners and CEOs. They will also cover a few simple steps you can put into place this week to make sure you're ready in the event of an emergency, as well as how to craft a long-term, manageable plan of preparedness. 

    To connect with Brittany, click here. 

    To connect with the Visionista, click here.

    39 min
  • Prepping for Growth

    If you are are trying to grow a business, you're surely faced with plenty of "chicken & egg" scenarios. You know you need to hire people, but when is the right time? Maybe you're growing quickly and thought, "I'll go back and get our HR in place once we slow down a little." DEFINITELY give this podcast a listen. The Visionista and her guest, Steve Black, Senior HR Manager of Brixey & Meyer, chat about WHEN to make those moves and HOW best to make them.

    Click here if you'd like to connect with Steve.

    In the chat we discuss some of his blog posts, which can be found here:

    • https://www.linkedin.com/pulse/understanding-organizational-growth-business-strata-steve/
    • https://www.linkedin.com/pulse/examining-organizational-growth-challenges-when-chasm-steve/
    • https://www.linkedin.com/pulse/examining-organizational-growth-successfully-crossing-steve/
    • 54 min
    • Social Media: Letting Cooler Heads Prevail

      Everyone has an opinion, and everyone can get a little...heated...from time to time. As business owners, as professionals, we walk a fine line between expressing ourselves professionally...or not. Join the Visionista and fellow PR-Queen, Jenny Rapson, as they discuss how to express yourself online while limiting blow-back.

      Click here to connect with Jenny.

      51 min
    • Outsmarting Imposter Syndrome

      Many women (and sometimes men, too) struggle with Imposter Syndrome. Imposter Syndrome is more that just low self-esteem: Impostor syndrome (also known as impostor phenomenon, impostorism, fraud syndrome or the impostor experience) is a psychological pattern in which an individual doubts their skills, talents or accomplishments and has a persistent internalized fear of being exposed as a "fraud". 

      Join the Visionista and her guests as they discuss how they've dealt with Imposter Syndrome in their own lives. If this is something you've been struggling with, please know that YOU ARE NOT ALONE. To connect with our guests on LinkedIn:

      Betsy Newman

      Brianna Wooten
      Kristy Schlachter
      Melanie Redd

      If you think you might need to talk to someone about Imposter Syndrome, click here to find a therapist in your area.

      49 min
    • The Importance of Branding

      Do I rebrand...or nah? If you've been wresting with this question, you don't want to miss this episode! Join the Visionista and Betsy Newman, VP of Newman Sanitary Gasket Company, as they chat about making those difficult branding decisions and why they're so important. Other topics include succession planning and why you need to consider it sooner rather than later, working with family, and death by RTA. 

      Connect with Betsy on LinkedIn.

      If you run your own biz, check out the Goering Center for Family and Private Business.

      53 min

    About The Visionista Podcast

    From the publisher's feed

    Join us for marketing, PR, branding, and business discussions the first Monday of the month.