A single comment — heard by chance on a podcast — stopped Alison in her tracks and awakened something powerful within her. In this deeply aligned episode, Alison shares the cascade of moments that unfolded around the same time, each one revealing the truth about freedom, income, identity, and the hidden traps so many women over 40 are conditioned into.

She opens up about the realities of her brick-and-mortar years, the survival-mode cycle she didn’t recognise until much later, and the stories of two women that broke her heart and confirmed her mission: to help women reinvent themselves, rise into their power, and reclaim their freedom.

This episode introduces the deeper understanding behind multiple streams of income, the influence of mentors like Bob Proctor and Myron Golden, and the experiences that led to the creation of The G.R.E.A.T Formula Freedom Framework™ — Alison’s signature blend of mindset, alignment, personal evolution, and modern online income-building methods.

If you've ever felt trapped, exhausted, or uncertain about how to build a life of true freedom, this episode will shift something inside you.

In today’s episode, Alison shares the pivotal series of moments that opened her eyes, shifted her path, and reshaped how she builds her business and her life.

What started as a single sentence — overheard on a podcast — quickly unraveled into a deeper awakening around income, business models, and the way so many women unconsciously accept survival-mode living as “normal.”

This episode details the emotional truth behind Alison’s brick-and-mortar experience, the fears she recognised in herself, and the two encounters that strengthened her mission to empower women over 40 to create income freedom through alignment, purpose, the Law of Attraction, and modern digital strategies.

• The comment that shook Alison into clarity

• Why relying on seasonal or single-stream income keeps women trapped

• How her brick-and-mortar business became a beautiful but restrictive “gilded cage”

• The moment she realised she could no longer help women build the same trap

• How network marketing opened her eyes to location, time, and financial freedom

• The two heartbreaking encounters that deepened her mission

• Myron Golden’s “Four Levels of Income” and why most women are stuck in level one

• The four external methods that can create true online income freedom

• The birth of The G.R.E.A.T Formula™

• How The G.R.E.A.T Formula Freedom Framework™ was formed

✨ Feel trapped in one job, one business model, or one income stream
✨ Want to create multiple streams of income without burnout
✨ Are ready to blend alignment, energetics, and strategy
✨ Desire a life that feels expansive, purposeful, and free
✨ Are stepping into a new era of reinvention

The G.R.E.A.T Formula Freedom Framework™
A blend of inner evolution + outer strategy grounded in:
💜 Gratitude
💜 Responsibility
💜 Experience
💜 Aligned Action
💜 Transformation

Connect With Alison:

🌐 Website: ⁠www.alisonkparsons.com⁠

📸 Instagram: @alisonkparsons

📩 Free Resources:

⁠https://www.alisonkparsons.com/happymorning⁠

⁠https://www.alisonkparsons.com/changetheconvo⁠

⁠https://www.flourishoverforty.online/home⁠

⁠https://www.alisonkparsons.com/brand