Kendra Croft knows where she comes from, and what she brings to the table. Hear how she stays invested by incorporating things she's interested in into her work, and why it's all about bringing your own culture to the agency.

Heads up: We recorded at Kastner & Partners LA in a glass-walled conference room, so there's a tiiiny bit of an echo, plus the faint sounds of people getting shit done at the agency after 6PM. But Kendra's dope so you'll hardly notice. 

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So much of our jobs in advertising involve persuading others to see our POV, believe in our ideas, and buy our work. In this Minisode, we talk about small, subtle, but powerful ways to speak and write so you sound confident in what you're saying—even when you aren't.

Minisodes are shorter episodes released every other Friday. They're based on questions from subscribers and past Weekly email topics. Sign up for The Weekly to submit a topic or question for an upcoming Minisode!

On the early side of her career, Dominique brings both fresh energy and a sense of knowing her shit to the table. Her enthusiasm for what she does is infectious, and her advice is hyper-relevant to those just starting out.

We recorded with Dave at the Grenadier office during a trip to Boulder to get to know the agency scene. Hear about how he overcame the hurdle of speaking up, why strategy isn't just for strategists, and how to better understand your clients and their business problems.

Our first Minisode is inspired by conversations with people who discovered advertising later in college, wanted to switch departments, or decided to make a career shift from another industry. Hear how to frame your non-advertising experience as an asset, and not a barrier.

We sat down with Pam at the WONGDOODY LA office to talk about having an entrepreneurial mindset when getting into advertising, not defining yourself too early, and finding gratification in what we do. We couldn't think of a better way to kick off the We Are Next Podcast.