The WealthStack Podcast

The WealthStack Podcast: The Digital Experience Platform Playbook – Tom Fields on Client Communication That Converts


Listen Later

Client expectations in wealth management have leapt ahead: investors want the same seamless, mobile, and personalized experience they get from Netflix, Uber and even their bank. Yet most firms still rely on portals few clients open and emails lost in crowded inboxes, creating gaps in engagement, advice delivery, and growth.

In this episode of The WealthStack Podcast, host Shannon Rosic sits down with Tom Fields, founder and CEO of Fynancial, to discuss how digital experience platforms redefine advisor-client relationships. Tom shares the story behind Fynancial, the lessons learned from losing his biggest client, and how his communication-first mindset is helping firms modernize engagement, simplify their tech, and scale trust.

They discuss:

  • Why communication is the new client experience, and why email and social miss the mark
  • Why advisors must control delivery to ensure their message is received and remembered
  • How Fynancial integrates CRMs, planning tools, and custodial data into one unified client app
  • The role of AI and agentic assistants in creating personalized, compliant communication at scale
  • Metrics that matter: engagement signals, first-month referrals, and ROI stories from enterprise rollouts
  • Resources:

    • Listen to WealthStack on WealthManagement.com
    • Subscribe and listen to WealthStack on Apple Podcasts
    • Subscribe and listen to WealthStack on Spotify
    • Connect with Shannon Rosic:

      • Shannon Rosic
      • WealthStack website
      • WealthManagement.com
      • Connect with Tom Fields:

        • LinkedIn: Tom Fields
        • Website: Fynancial
        • About Our Guest:

          Tom Fields is the CEO and Founder of Fynancial, the only Digital Experience Platform for Wealth Management—the easiest way to engage clients, integrate technology, and grow organically all on your own branded app.

          Tom launched Fynancial in January 2023 and has worked with some of the biggest names in wealth management. He is an active thought leader in advisor technology, regularly speaking and sharing insights on digital engagement strategies that position RIAs to thrive in a rapidly evolving financial landscape.

          ...more
          View all episodesView all episodes
          Download on the App Store

          The WealthStack PodcastBy Shannon Rosic

          • 5
          • 5
          • 5
          • 5
          • 5

          5

          4 ratings


          More shows like The WealthStack Podcast

          View all
          Masters in Business by Bloomberg

          Masters in Business

          2,177 Listeners

          Odd Lots by Bloomberg

          Odd Lots

          1,948 Listeners

          Notes on the Week Ahead by Dr. David Kelly

          Notes on the Week Ahead

          194 Listeners

          Retirement Answer Man by Roger Whitney, CFP®, CIMA®, RMA, CPWA®

          Retirement Answer Man

          1,317 Listeners

          WSJ Minute Briefing by The Wall Street Journal

          WSJ Minute Briefing

          679 Listeners

          Animal Spirits Podcast by The Compound

          Animal Spirits Podcast

          2,026 Listeners

          The Perfect RIA by Matthew Jarvis, CFP® & Micah Shilanski, CFP®

          The Perfect RIA

          461 Listeners

          WealthTech Today by Craig Iskowitz

          WealthTech Today

          13 Listeners

          The Compound and Friends by The Compound

          The Compound and Friends

          2,115 Listeners

          The Long View by Morningstar

          The Long View

          922 Listeners

          Barron's Advisor by Barron's Advisor

          Barron's Advisor

          115 Listeners

          Ask The Compound by The Compound

          Ask The Compound

          324 Listeners

          RIA Edge by David Armstrong

          RIA Edge

          10 Listeners

          The Efficient Advisor: Tactical Business Advice for Financial Planners by Libby Greiwe

          The Efficient Advisor: Tactical Business Advice for Financial Planners

          132 Listeners

          Bloomberg Daybreak: US Edition by Bloomberg

          Bloomberg Daybreak: US Edition

          78 Listeners