The White Rabbit

Our guest Luka Krejci, a presentation trainer from Croatia, talks about presentation training in general and his new book Presentation Cookbook in particular. Also, Matt and Alper focus on different aspects of the view outside Luka's office window.

Alper dives into an episode we did recently with Alex Smith, applying Alex's principles of strategy to the world of presentations.

Matt and Alper riff on a couple comments from recent guests, to the extent of us humans being less rational than we like to think we are, and what can we do about that, if anything.

Selim Selveroğlu, a product manager for Dell, goes into the "Me First" vs "Connection First" communications strategies framework, and some of the ways he trains people on how that framework can help them improve their communication.

Şebnem Dağ Güven goes into the importance of storytelling in sales and how she goes about training her people in that skill.

Alex Smith of basicarts.org talks about the two stories every company needs, and how important having a well-defined strategy is before making them.

In today's episode, Rick Pizzoli returns with valuable suggestions for startup companies who are moving from founder-led sales to a more professional sales team.

Even if you're not in this startup demographic, there are some great learnings coming out of this episode about how the sales transition is going to affect your organization.

This episode's guest is Rick Pizzoli, the CEO of Sales Force Europe. Rick goes into things like what prompts a company to want to sell abroad, how to get your employees and investors on board, and some of the nuts and bolts of selling into the EU specifically.

Alper goes into the three mistakes he sees people making all the time. Learn what these are, don't make them, and you'll be ahead of half the game.

Yalın Yüregil goes into various aspects of selling into another country, specifically the importance of addressing operational issues you think you already figured out, adjusting your expectations, staying away from the all-to-common mindset of "it works here, so it will work there too," and the legacy experiences of your buyers.