The Winner's Playbook

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Is your super as safe as you think, and could AI change the future of financial advice?

In this episode of The Winner’s Playbook, Josh and Billy unpack some of the biggest conversations happening across superannuation, investing and financial advice right now.

They discuss growing concerns around Australia's super system, the enormous amount of money flowing into AI, and whether investors are overlooking some of the risks.

They also tackle a question closer to home: could AI eventually replace financial advisers, or is there something technology simply can't replicate?

To finish, Josh and Billy explore a challenge facing many Australian business owners approaching retirement, and why the business you've spent decades building might not deliver the outcome you're expecting.

⏱️ Timestamps:

00:00 Intro
00:43 What’s coming up in this episode
04:45 The risks facing Australia's super system
08:32 The $44 billion AI IPO that didn't go ahead
16:53 Could your super be more exposed than you think?
23:54 Could AI replace your financial adviser?
33:14 The retirement trap for business owners
40:25 What happens when it's time to sell your business?

Hit follow, leave a review, and share this episode with someone interested in investing, AI and building long-term wealth.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

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Paying down debt, investing and the property market

With interest rates rising and property prices falling, is it better to pay down your mortgage or keep investing?

In this episode of The Winner’s Playbook, Josh and Billy unpack the trade-offs between paying down debt and investing, including how interest rates, tax deductions, offset accounts and investment returns can influence the decision.

They also discuss debt recycling, why a falling property market could create opportunities for families looking to upgrade their home, and the costs and risks to consider before making a move.

Josh and Billy then compare the S&P 500 and Australian share market over the last 10, 20 and 30 years, exploring why US shares have outperformed recently, the influence of AI and big tech, and why diversification still matters.

To close out, they look at the upcoming Victorian election, including proposed changes to land tax, payroll tax, stamp duty and what the outcome could mean for business owners and property investors.

If you're weighing up whether to invest or reduce debt, considering upgrading your home, or looking to understand where markets could be heading, this episode gives you plenty to think about.

⏱️ Timestamps:

 00:00 Intro
 01:05 What’s coming up in this episode
 03:53 Paying down your mortgage vs investing
 09:35 Deductible vs non-deductible debt
 15:35 Debt recycling explained
 17:01 Upsizing your home in a falling property market
 23:55 S&P 500 vs Australian shares
 32:22 Victorian election and what it means for businesses

Hit follow, leave a review, and share this episode with someone who wants to make smarter decisions around debt, investing, property and long-term wealth.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

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A TPD payout is not the end of the process

A total and permanent disability claim can provide a major financial lifeline, but the payout is only the start of the next set of decisions.

In this solo episode of The Winner’s Playbook, Billy breaks down what people need to understand before and after making a TPD claim.

He explains how TPD insurance works, why claims can be complex, the difference between own occupation and any occupation definitions, and when it may make sense to use a claims advocate, financial adviser or lawyer.

Billy also unpacks what happens when a TPD payout lands in super, including lump sum withdrawals, income streams, tax, Centrelink, income protection, and the uplift of the tax-free component.

To make it practical, Billy walks through a real client case study showing how a TPD payout was structured to reduce financial pressure, create ongoing income and keep long-term planning in place.

If you have TPD cover, are going through a claim, or want to understand how insurance payouts work inside super, this episode is worth a listen.

⏱️ Timestamps:
00:00 Intro
00:59 Billy’s solo episode on TPD claims
02:53 What is TPD?
05:14 What to do before making a claim
07:25 Should you get help with a TPD claim?
09:48 What happens once a claim is approved?
13:49 Tax and the uplift of the tax-free component
19:51 Real client case study

Hit follow, leave a review, and share this episode with someone who wants to better understand TPD claims, super and insurance planning.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

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Inheritance, super control and property tax traps

How much is too much to leave to your kids, and should you pass wealth on earlier rather than waiting until it becomes an inheritance?

In this episode of The Winner’s Playbook, Josh and Billy unpack inheritance planning, how much support to give adult children, and why timing can matter when it comes to helping the next generation.

They also discuss the government’s growing influence over superannuation, why more Australians are looking at self-managed super funds, and the risks of taking control without a clear investment plan.

Josh and Billy then break down capital gains tax, cost base traps and what property investors need to understand before selling an investment property.

They also cover holiday homes, depreciation, record keeping, upcoming CGT changes and why getting the cost base wrong can lead to a much bigger tax bill than expected.

If you own property, have adult children, are thinking about estate planning, or want to understand how the latest tax and super changes could affect you, this episode is worth a listen.

⏱️ Timestamps:

00:00 Intro

01:16 What’s coming up in this episode

02:05 Josh’s Tony Robbins and Steven Bartlett takeaway

12:20 How much is too much to leave your kids?

22:43 Superannuation and government influence

32:03 The rise of self-managed super funds

35:18 CGT changes and investment properties

38:08 Cost base traps investors often miss

Hit follow, leave a review, and share this episode with someone who wants to better understand inheritance, super, property and tax planning.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

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Commercial property, healthcare assets and social infrastructure

Commercial property is getting more attention, but it is a very different world to residential investing.

In this episode of The Winner’s Playbook, Josh is joined by Marcello Caspani-Muto, Director at CBRE, to unpack how commercial property works and what investors need to understand before stepping into the space.

Marcello specialises in the sale and leasing of healthcare and social infrastructure assets, including childcare, healthcare, aged care, retirement living and medical property.

They discuss how commercial assets are valued, the role of tenants and leases, yield versus growth, vacancy risk, childcare and aged care opportunities, and why due diligence matters so much more in this space.

Marcello also shares insights into institutional buyers, private capital, deal structures, healthcare demand, government involvement, and what separates a strong commercial property opportunity from one that looks good on the surface but carries hidden risk.

If you are interested in commercial property, healthcare assets, childcare centres, aged care, or how sophisticated investors think about real estate, this episode gives a practical look behind the scenes.

⏱️ Timestamps:

 00:00 Intro
 01:14 Meet Marcello Caspani-Muto
 04:49 Marcello’s role at CBRE
 07:09 Deal size and commercial property buyers
 11:21 Business value vs property value
 13:15 Main types of commercial property
 17:01 How commercial property is valued
 28:49 Childcare and aged care assets

Hit follow, leave a review, and share this episode with someone who wants to better understand commercial property, healthcare assets and long-term investing.

Get in touch with Marcello's:

https://www.linkedin.com/in/marcello-caspani-muto

Marcello's TikTok:

https://www.tiktok.com/@socialinfrastructuremarz

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

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Tax havens, private credit and super access

More Australians are starting to think seriously about tax, residency and where their money is actually being invested.

In this episode of The Winner’s Playbook, Josh and Billy unpack tax havens, special visas and why some Australians are looking at countries like Singapore, Dubai, Hong Kong, New Zealand, Italy, Greece and Portugal.

They also discuss private credit, how it works, why it has become a growing investment asset class, and what investors need to understand after the collapse of a major property developer.

Josh and Billy then break down the latest proposed trust changes, including fixed distributions, bucket companies, franking credits and why good accounting advice is becoming even more important.

To close out, they discuss One Nation’s proposal around early access to super, what it could mean for everyday Australians, and why financial literacy may be a bigger long-term solution than another complicated policy.

If you’re interested in tax strategy, investing, trusts, super or how policy changes could affect your financial future, this episode gives you plenty to think about.

⏱️ Timestamps:

00:00 Intro
01:23 Tax havens and special visas
04:36 Singapore, Dubai, Hong Kong and low-tax countries
12:15 New Zealand and no capital gains tax
15:03 Private credit and the Bathla Group collapse
27:13 Proposed trust changes
34:42 One Nation’s early super access proposal
37:38 What early access could mean long term

Hit follow, leave a review, and share this episode with someone who wants to better understand tax, investing, super and the changing rules around wealth.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

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Property, TPD payouts and real client strategy

Sometimes the best way to understand financial advice is through real client scenarios.

In this episode of The Winner’s Playbook, Josh and Billy unpack five client situations they have worked through recently, covering property decisions, insurance claims, expat investing, super strategies and building wealth in your 50s.

They discuss why selling an underperforming property too early can be a costly mistake, how a TPD payout inside super can be structured, and why having the right insurance in place can make a major difference when life changes unexpectedly.

Josh and Billy also cover investing back into Australia as an expat, age-gap super strategies for couples, transition to retirement pensions, contribution splitting and reducing future death benefits tax.

To close out, they share a client case study where a clearer plan, better cash flow, property strategy and consistent investing helped create a significant lift in net worth over 12 months.

If you want to see how financial planning works in real life, this episode gives a practical look at the decisions, strategies and conversations that can shape long-term outcomes.

⏱️ Timestamps:

 00:00 Intro
 01:29 Five recent client scenarios
 01:58 Holding or selling a poor-performing property
 07:37 TPD payout inside an SMSF
 16:22 Investing in Australia as an expat
 23:31 Super strategies for couples with an age gap
 29:34 How one client grew net worth by $1 million
 34:49 Why advice gives clients confidence to act

Hit follow, leave a review, and share this episode with someone who wants to better understand how advice can work in real client situations.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

Send us Fan Mail

Business structures, GST traps and Div 7A loans

Starting a business is exciting, but getting the structure wrong early can create expensive problems later.

In this episode of The Winner’s Playbook, Josh is joined by Adam Jacobson, Accounting Principal at Link Wealth Accounting, to unpack what business owners need to understand when setting up and running through a company, trust or both.

They discuss asset protection, company tax rates, family trusts, directorship risks, GST registration, first-year cash flow traps and why new business owners need to plan for tax before the bill arrives.

Josh and Adam also dive into Division 7A loans, how business owners can accidentally create them, why they can snowball over time, and what options may be available to start fixing the problem.

If you run a business, are thinking about starting one, or want to avoid common tax and structuring mistakes, this episode gives you a practical look at what to get right from the beginning.

⏱️ Timestamps:

 00:00 Intro
 00:58 Meet Adam Jacobson
 03:21 Company structures and asset protection
 10:54 Why trusts are often used with companies
 16:42 GST registration traps
 19:49 Cash flow and first-year tax bills
 24:59 What is a Div 7A loan?
 28:41 How to get out of a Div 7A loan

Hit follow, leave a review, and share this episode with someone who owns a business or is thinking about starting one.

Get in touch with Adam:
https://www.linkwealthaccounting.com.au/adam-jacobson

Adam's TikTok: https://www.tiktok.com/@adam.jacobson.accounting

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

Send us Fan Mail

Money myths, super and smarter wealth decisions

Is financial advice really too expensive, or is the bigger risk making poor decisions without it?

In this episode of The Winner’s Playbook, Billy is joined by Steve Sloane, Founder and Managing Director of Link Wealth, to unpack five common money myths that can affect how people build, protect and structure wealth.

They discuss the cost and value of financial advice, whether young people should be putting more into super, and why business owners need to think carefully before treating their business as their retirement plan.

Billy and Steve also cover self-managed super funds, commercial property, rentvesting, and how recent property and tax changes may affect the way people invest moving forward.

If you’re trying to make better financial decisions, build wealth outside the usual path, or understand how advice, super and property fit together, this episode is worth a listen.

⏱️ Timestamps:

 00:00 Intro
 01:53 FS Power50 nominations
 02:51 Is financial advice too expensive?
 10:34 Should young people avoid super?
 16:15 Is your business your super?
 22:04 SMSFs and commercial property
 27:21 Is rentvesting dead?
 33:47 Why advice matters more than ever

🏆 Support Link Wealth in the 2026 FS Power50

Steve Sloane, Josh Lee, Billy Norman and Fei Kong have all been shortlisted for Financial Standard’s 2026 FS Power50. If you’d like to support them, voting is now open and closes 3 September 2026.

Cast your vote here:
https://www.financialstandard.com.au/fspower50

Hit follow, leave a review, and share this episode with someone who wants to make smarter decisions around advice, super, business and property.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation. 

Send us Fan Mail

Super death tax, TPD payouts and the age pension problem

Superannuation can be one of the most tax-effective ways to build wealth, but many people do not realise there can still be tax waiting inside their super when they pass away.

In this episode of The Winner’s Playbook, Josh and Billy unpack the hidden super death tax, how taxable and tax-free components work, and why beneficiary nominations matter more than most people think.

They also discuss withdrawal and re-contribution strategies, how adult children can be taxed on super death benefits, and why getting the structure right can make a major difference for families.

Billy then breaks down total and permanent disability payouts, including how TPD claims work, why they can be complex, and the tax planning considerations that come after a payout is received.

To close out, Josh and Billy discuss the age pension, the treatment of the family home, gifting rules, and the issue being called the “widow tax” in relation to negative gearing and property ownership changes.

If you have super, insurance, ageing parents, or want to better understand how tax can affect wealth transfers, this episode is worth a listen.

⏱️ Timestamps:

 00:00 Intro
 05:51 Super death tax and beneficiaries
 07:41 Who can receive your super when you die?
 10:21 Taxable and tax-free components in super
 15:09 Withdrawal and re-contribution strategies
 19:18 TPD payouts inside super
 29:45 Is the age pension system fair?
 40:29 The proposed widow tax issue

Hit follow, leave a review, and share this episode with someone who wants to better understand super, tax and retirement planning.

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Want to find an Adviser that suits your financial needs:
https://www.linkwealth.com.au/

Get in touch with Josh:
https://www.linkwealth.com.au/josh-lee-link
Get in touch with Billy:
https://www.linkwealth.com.au/billy-norman-link

Josh's TikTok:  https://www.tiktok.com/@joshleefinadv
Billy's TikTok:  https://www.tiktok.com/@billynormanfp   

 Sign up to Link Wealth Group’s newsletter, Wealth Simplified: https://www.linkwealth.com.au/wealth-simplified 

 
 Our Financial Services + Credit Guide: https://www.linkwealth.com.au/financial-services-and-credit-guide

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 General advice disclaimer: The information contained within this podcast is general in nature and does not take into account your personal circumstances. Please reach out if you wish to discuss your personal situation.