In this episode, Shawn unveils the power of "WHY"—a simple word that unlocks customer motivations, builds trust, and boosts closes.

With practical tips and research-backed insights, he shows the Culligan sales team how to connect with homeowners, address objections, and highlight the value of top-notch water solutions.

Whether in the office or driving between calls, this podcast is packed with gems to sell smarter. Don’t miss it—listen now and elevate your game with Shawn’s expert guidance!

Contact Shawn Paul:

Phone - 502-756-1366

Email - [email protected]