EP12: How To Choose Your New Yacht: Can personal yacht shopping save you time and money?
Bespoke by Browns: The Personal Yacht Buying Service Explained
Welcome back to The Yacht Show, brought to you by Browns International.
In Episode 12, we introduce Bespoke by Browns, a high-end, fully personalised yacht buying and buyer representation service designed to make purchasing a yacht seamless, strategic and stress-free.
Buying a yacht, whether a new build or brokerage vessel, is one of life’s most exciting milestones. But it’s also complex, time-intensive and filled with critical decisions. In this episode, Spencer Brown explains how Bespoke by Browns acts as your dedicated yacht consultant and filter, guiding you through the global marketplace to find the perfect yacht for your lifestyle.
*We discuss:*
- Why wealthy buyers choose a personal yacht shopping service
- New build vs brokerage yacht buying
- How to shortlist from 20+ yachts efficiently
- The role of captains, surveyors, lawyers and family offices
- Negotiation strategies and contract analysis
- Monitoring a new build from specification to handover
- Building a yacht for charter vs private use
- The most common mistakes yacht buyers make
If you're considering buying your first yacht, or upgrading to your next, this episode is essential listening.
Why Bespoke by Browns?
Bespoke by Browns is designed for busy individuals who value discretion, expertise and efficiency. Instead of navigating multiple shipyards, brokers and brands alone, clients benefit from:
✔ Independent market analysis
✔ Expert negotiation support
✔ Time-saving yacht filtering
✔ Full lifecycle support from search to handover
✔ Ongoing build monitoring and reporting
✔ Coordination with captains, surveyors, lawyers & family offices
The result? A smoother, smarter path to owning your ideal yacht.
*If you would like to learn more about Bespoke by Browns, contact our team directly via the details below:*
📲 +34 711 02 14 65
💻 [email protected]
📲+44 7395 531 467
💻 [email protected]
📲+34 608 28 16 13
💻[email protected]
Subscribe for more conversations on superyachts, yacht ownership, charter, design and the global yachting industry.
⏱ Chapters
00:00 Introduction – What Is Bespoke by Browns?
01:15 Why Yacht Buying Needs a Personalised Approach
03:20 Why Not Just Go Direct to a Shipyard?
05:10 The Benefits of Buyer Representation
06:40 Understanding the Client: Lifestyle, Captain & Transparency
09:10 The Shortlisting Process (Green, Amber, Red Method)
11:40 Saving Time: Acting as the Buyer’s Filter
13:20 New Build vs Brokerage – Key Differences
15:10 Negotiation Strategy & Budget Alignment
16:45 The Captain’s Role in Specification
18:20 Interior Personalisation & Customisation
19:40 Supporting Professionals: Lawyers, Surveyors & Family Offices
21:10 Monitoring the Build & Managing Delays
22:40 Charter Yacht Considerations
23:50 The Biggest Mistakes Yacht Buyers Make
25:50 Final Thoughts – Customer Experience & How to Get Started