The YB2C Live! Podcast

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

This week, for YB2C Live! Episode #48, we welcome Karen Chappelle, a former deputy attorney in Los Angeles California who went back to school to get a Master's Degree in Arts Management and moved back to her hometown of Detroit Michigan to start an arts management company, Casablanca Consultants.

Karen loved her law career; she was a practicing attorney for over 30 years. But she also loved the arts, especially the theatre, and spent a lot of time in California working with theatre groups and arts associations. After her husband died and her son moved to Broadway to find his own fame and fortune—which he did as a member of the original cast of "Hamilton—Karen, armed with her new Arts Management degree, decided to leave California and come back home where she grew up and where a lot of her family still lived.

Karen knows that the arts scene in Detroit has always been vibrant and robust, and she also knew that she wanted to be a part of it, and so she set about finding the help she needed to start her own arts management company, including working with SCORE, and then with me and my company, Your Business Your Brand Creatively.

Please download and listen to the episode to find out more about Karen Chappelle and Casablanca Consultants Detroit, including the amazing Detroit Heritage Theatre festival that Karen has put together that highlights playwrights who wrote 10-minute plays about Detroit.

You can find out more about Karen and her organization at her website and on her Facebook page.

Please subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! page on Facebook!

 

Patronicity: Patronicity brings together local citizens and sponsors to support great initiatives in their communities through crowdgranting.  

Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

Detroit Ink Publishing: manuscript preparation, eBook and print book publishing, and author marketing services for nonfiction, fiction, and business books.

The YB2C Live! Podcast Web page: review the Show Notes of all of our episodes here.

Subscribe to the YB2C Live! Podcast on iTunes

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

Find out more information about the Green Garage Detroit Co-Working Community.

 

This week, for Episode #47, we welcome Mr. David Broner, a volunteer for SCORE, which is a part of the U.S. Small Business Administration. Through SCORE, David works with new and established entrepreneurs and business owners on all kinds of issues relevant to starting, growing, and maintaining their companies. Working with a SCORE volunteer is completely free.

 

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

This week, for Episode #47, we welcome Mr. David Broner, a volunteer for SCORE, which is a part of the U.S. Small Business Administration. Through SCORE, David works with new and established entrepreneurs and business owners on all kinds of issues relevant to starting, growing, and maintaining their companies. Working with a SCORE volunteer is completely free. Below you will find an unedited summary of this week's recorded podcast interview.

Pamela Owens: This week, for episode 47, I'd like to welcome Mr. David Broner of SCORE. I want him to tell us first of all, in case you don't know what SCORE is. Tell us a little bit about SCORE, David.

David Broner: Okay, Pam. So, SCORE, we are the volunteers at the Small Business Administration. In the United States, there is over 300 SBA offices and out of each office, there's a contingent. In Detroit, we have 60 people for the tri-county area. In the United States, there are 11,000 volunteers.

Pamela Owens: Oh wonderful. So you're all volunteers?

David Broner: We're all volunteers.

Pamela Owens: Great. So, SCORE is from the Small Business Administration. Tell us, David, a little bit about your background before you retired.

David Broner: Okay, Pam. My background, before I retired, we own a wholesale distribution business, which is still, now in the fourth generation. My daughter and my son are managing and owning it.

Pamela Owens: Oh, that's great.

David Broner: We had two divisions. One of them, Broner Incorporated, provides hats and gloves to retailers all over the United States. Our other division is called Broner Glove and Safety and we provide anything that the worker would need on a job site or in a plant so that he does not get hurt.

Pamela Owens: Oh. So, all those safety clothing type things?

David Broner: Yeah, from goggles to respirators to boots and gloves, eyeglasses, anything that a person would have to wear in order not to get hurt. That's what we provide.

Pamela Owens: Oh great. So, you said it's a fourth generation. So, you ... ?

David Broner: My grandfather, originally with my father, in 1933-

Pamela Owens: Wow.

David Broner: -Began the business, right after the Depression. Not a good time, but they struggled and figured it out.

Pamela Owens: Oh great. So where is it located? Or where did it start?

David Broner: It started in Highland Park, Michigan.

Pamela Owens: Wow. Okay.

David Broner: And we moved to Detroit, bought a building on Linwood, across from Central High School.

Pamela Owens: Wow. Okay. That's my old stomping grounds.

David Broner: Mine too. That's where I grew up.

Then we moved to Ferndale. Then we expanded to Detroit, Michigan. For the last, I think, 18 years, the company is now in Auburn Hills, Michigan.

Pamela Owens: Wow. That's some expansion. That's great. That's a great story, starting right there in the Depression.

I started my business in 2008, right smack in the middle of the Great Recession. Getting ready to celebrate my 10th year in business, so it is possible. It is possible.

David Broner: Takes work.

Pamela Owens: Exactly. Exactly.

Why did you decide, after you retired and everything, to become a volunteer for SCORE?

David Broner: As you all know, oftentimes family businesses can be complicated, and I observed many that didn't go well. I figured by the time, I only had one job, Pam, my whole life and that was helping and running the business, and I decided when I was 70, I was gonna let my kids own. We figured out how we could transfer ownership, so I could go find another career or another situation.

I read a book, which sort of inspired me, and it was sort of ... I think the name of the book was Rewire, Don't Retire.

Pamela Owens: Oh. Oh, I'll have to remember that.

David Broner: Very in depth. I thought she wrote the book to me directly. Anyway, I sort of took a lot of the ideas. Somebody asked me if I would like to go to a SCORE meeting, and I didn't know what it was, but this person and I went to the meeting and I learned what they were doing and I liked a lot of the people that were volunteers and I became pretty active.

Pamela Owens: Exactly. Exactly. Exactly. So tell me what a usual day for you is when you're working with SCORE.

David Broner: Most of the appointments that we have are set, let's say at one of our offices. we have offices in Detroit Northwest Activity Center. We have an office in Ferndale, we have an office in the Federal Building, downtown Detroit. We have an office in Oakland County. We meet people at coffee shops or at libraries. We really sit down with people and listen to their stories. It's all about them and what they're trying to accomplish. Most entrepreneurs are lonely.

Pamela Owens: Yes.

David Broner: They can't go home and just talk to their husband or wife about it, or they don't want to tell their friends that they're having a challenge, but we understand because we were there. A lot of the things we've suffered, they suffer.

Pamela Owens: Exactly. Exactly.

David Broner: Anyways, we try to look at the opportunities and try to help them move their businesses or their ideas forward.

Pamela Owens: What resources do you offer people, especially people who are not as realistic as they should be, about what going into business is all about?

David Broner: Well, there's a reality out there, but we try to ... Because people need to dream, and I think, oftentimes, their dream can come true. But, if they don't have the capital to begin with, they may wanna wait. If they haven't really done the research, they may wanna wait.

So, the beauty of SCORE is that each one of our volunteers comes with a different set of talent, you could say. If it's somebody who needs help in marketing and I can't help them, I will bring another SCORE person in.

I didn't say anything about sales, but if you're not able to talk to people and build relationships, you're gonna struggle. If you think you can build a relationship just through email or just through social media, the best way is really eyeball-to-eyeball, where you can feel, and you can get all the vibrations from that client. The negative feedback is good too. You then know what to adjust, and some of the challenges, if you don't face them, you're gonna be kidding yourself in the long run. Making those sales efforts, whether you or somebody in your organization, needs to be doing that part of the work.

Pamela Owens: Right. Everybody needs, they have a problem or challenge that needs solving. That's what you do.

David, this has been absolutely wonderful. I so enjoyed it. For my listeners, David and I have known each other for several years. As David said, he goes around the city, meeting people in different places, but here at the Green Garage Detroit, that's one of his mobile offices. He's here several times a week. We really appreciate it, again, for the networking and for the introductions.

David Broner: Pam, can I just leave ... if somebody's interested in reaching out to SCORE, they would go on the web to Detroit.SCORE.org.

Pamela Owens: Okay, great.

David Broner: There's a place that you can click, that says, "I want to find a mentor" or even if you want to become a volunteer, you can click the tab that says "Want to be a volunteer?"

Pamela Owens: Okay, great.

David Broner: Thank you.

Pamela Owens: Thank you so much. All of the information will be on our show notes when we publish this interview, next Monday. Again. Thank you for being a wonderful, wonderful guest. Thank you for being a wonderful, wonderful person and doing this on a volunteer basis for companies who really, really, really need your help and individuals who really need your help. Thank you so much, David.

David Broner: That was fun.

Please download and listen to this informative and educational episode, and subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! page on Facebook!

Detroit Office of SCORE: click to volunteer or to find a SCORE mentor.

Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

Detroit Ink Publishing: manuscript preparation, eBook and print book publishing, and author marketing services for nonfiction, fiction, and business books.

The YB2C Live! Podcast Webpage: review the Show Notes of all of our episodes here.

Subscribe to the YB2C Live! Podcast on iTunes.

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

Find out more information about the Green Garage Detroit Co-Working Community here.

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

This week, for Episode #45, we welcome Dr. Tyson Franklin, an author, a podcaster, and business consultant all the way from Queensland, Australia. Dr. T talks about how he started out as a podiatrist, growing his practice to owning several podiatrist offices within the state of Queensland. His group of offices was so successful he was able to sell them and start building his business consultancy, targeting primarily podiatrists and others. He also started his podcast, "It's No Secret with Dr. T."

Dr. T and I also discuss how we met; he states that he regularly researches and listens to business podcasts from all over the world, and one of my recent podcasts caught his ear. He even produced a short video about that podcast, "The Happier Camper," helping to spread the word for my podcast and for the company of my guest that week.

In this episode, Dr. T gives our listeners a lot of great advice for starting, growing, and maintaining their small businesses. His #1 piece of advice: "Listen to a lot of podcasts!"

You can find out all about the awesome Dr. Tyson Franklin, including signing up for his newsletter and following him on social media, on his website.

Please download and listen to this informative and educational episode, and subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! page on Facebook!

 

Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

Detroit Ink Publishing: manuscript preparation, eBook and print book publishing, and author marketing services for nonfiction, fiction, and business books.

The YB2C Live! Podcast Webpage: review the Show Notes of all of our episodes here.

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

Find out more information about the Green Garage Detroit Co-Working Community.

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

This week, for Episode #43, we welcome Sylvia Hubbard, award-winning author of over 40 novels, founder of the Motown Writers Network and the Michigan Literary Network, blogger, speaker, teacher, trainer, literary event planner, and writing coach. Sylvia has been an Amazon #1 Bestseller five times! How does she do it all?

Sylvia lets us know that the main reason she can do so much is that she LOVES writing, being a published author, and helping others to achieve writing and publishing success. Through her workshops and coaching, she helps writers find their voice, get that manuscript written, and navigate through the publishing process. Her workshops are always sold out, and her monthly Motown Writers Network meetings, featuring successful authors and publishers are legendary in Detroit.

You can find out more about Sylvia and her organizations at her website and on her Facebook page. Oh, did I mention Sylvia's getting married in a few months and is planning her dream wedding?

Please download and listen to this informative and educational episode, and subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! Page on Facebook!

Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

Detroit Ink Publishing: manuscript preparation, eBook and print book publishing, and author marketing services for nonfiction, fiction, and business books.

The YB2C Live! Podcast Web page: review the Show Notes of all of our episodes here.

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

Find out more information about the Green Garage Detroit Co-Working Community

This week, for Episode #43, we welcome Sylvia Hubbard, award-winning author of over 40 novels, founder of the Motown Writers Network and the Michigan Literary Network, blogger, speaker, teacher, trainer, literary event planner, and writing coach. Sylvia has been an Amazon #1 Bestseller five times! How does she do it all?

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

This week, for Episode #42, we recorded a very special interview with Farrukh Naeem Qadri, an award-winning writer, social media strategist, TEDx speaker, and tech blogger from the United Arab Emirates. Farrukh and I have been friends for over 7 years although we had never met in person. We originally met during an online global webinar called "International Freelancers Day," sponsored by #EdGandia of High Income Business Writing. Ed is a previous guest on this podcast. Farrukh and I found that we had many similar interests, much more than our differences, we became instant friends. We consider ourselves part of the same family. During my recent business trip to Dubai, Farrukh traveled by bus from Abu Dhabi to Dubai on a Thursday evening, two hours each way, so we could finally meet in person. We talked for three hours; part of which is in this episode.

In this episode, Farrukh tells us about his freelance copywriting career, why he loves living and working in Abu Dhabi, his love of photography, chocolates, and motorcycles, his complete dedication to his Muslim faith, and why staying connected to global online mentors like #EdGandia is so important. You can find out all about my brother-friend Farrukh on his website, and see more on his Facebook page, including all of his social media sites.

Please download and listen to this informative and educational episode, and subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! page on Facebook!

Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

Detroit Ink Publishing: manuscript preparation, eBook and print book publishing, and author marketing services for nonfiction, fiction, and business books.

The YB2C Live! Podcast Web page: review the Show Notes of all of our episodes here.

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

Find out more information about the Green Garage Detroit Co-Working Community

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

This week, for Episode #41, we welcome Melissa D. White, an author, public speaker, and founder of the nonprofit "Writing Our Wrongs," which empowers youth to activate their voice through writing and speech. Melissa lives and works near Atlanta, Georgia. Melissa and I have known each other for over ten years, and in this episode, we discuss how she made the transition from a very successful corporate real estate professional to an entrepreneur following her passion.

Melissa also hosts a weekly radio show, "The Activation Hour," as well as working with her full-time life coaching consultancy. You can also find out more about Melissa and try to keep with everything she does on her Facebook page.

Melissa details how she manages it all, including her daily schedule as a home-based multi-faceted business conglomerate. Melissa truly believes that she is fulfilling God's purpose for her life.

Please download and listen to this informative and educational episode, and subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! page on Facebook!

Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

Detroit Ink Publishing: manuscript preparation, eBook and print book publishing, and author marketing services for nonfiction, fiction, and business books.

The YB2C Live! Podcast Webpage: review the Show Notes of all of our episodes here.

Subscribe to the YB2C Live! Podcast on iTunes

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

Find out more information about the Green Garage Detroit Co-Working Community

Welcome to this week's episode of the YB2C Live! Podcast for Entrepreneurs and Small Business Owners. Every week we discuss the entrepreneurial journey, including interviews with business owners of all sizes from Detroit and all over the world who share their stories to give you inspiration, motivation, and tips for overcoming challenges and achieving success for your business.

 

This week, for Episode #39, we welcome Stephanie and Tyrone Dickey of Stef-n-Ty Boutique, a unique clothing store and coffee house located in the North End Neighborhood in Detroit Michigan.

Stephanie and Tyrone describe their 25-year journey of starting, building, and growing their company, which is known all over the world for its unique hat designs, as well as tell us about working a business as a married couple, also for over 25 years. For the most part, Stephanie is the designer and oversees the production of the hats and other clothing items available at their store, and Tyrone handles the business end of the business, including the marketing and social media.

Ty talks about how he often travels to different cities to have trunk shows, which he says are now known as "popups," and Stephanie describes how she uses a creative mix of recycled textiles for her one-of-a-kind hats. They have built their brand to a point where when someone is wearing one of their hats, people automatically know that it is a "Stef-n-Ty" original design!

Our guest couple tells us how they've moved their business to various cities, including Baltimore and New York, and why they finally decided to make Detroit their permanent home. Even after moving to Detroit, Stef-n-Ty has moved their location several times but now consider the North End the perfect spot because of its location on Woodward and vibrant community of long-time residents and businesses, as well as newcomers to the Detroit creative community.

In addition to their store, Stephanie and Tyrone also offer sewing classes, shows for other designers, and a "come and shop" coffee bar, as they continue to integrate themselves and their business into the surrounding neighborhood.

Please download and listen to this informative and educational episode, and subscribe to the YB2C Live Podcast on iTunes and "Like" the YB2C Live! page on Facebook!

 

Stef-N-Ty on Facebook

      9425 John R Street (1.05 mi) Detroit, Michigan 48202      (313) 405-5759 [email protected]               Your Business Your Brand Creatively: branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.  

The YB2C Live! Podcast Web page: review the Show Notes of all of our episodes here.

 

Subscribe to the YB2C Live! Podcast on iTunes

 

"Like" the YB2C Live! Page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

 

Find out more information about the Green Garage Detroit Co-Working Community

 

Welcome to the YB2C Live! Podcast for Entrepreneurs! This week, for Episode #39, we welcome Stephanie and Tyrone Dickey of Stef-n-Ty Boutique, a unique clothing store and coffee house located in the North End in Detroit Michigan.

Stephanie and Tyrone describe their 25-year journey of starting, building, and growing their company, which is known all over the world for its unique hat designs, as well as tell us about working a business as a married couple, also for over 25 years. For the most part,

Welcome to Episode #37 of YB2C Live!, the podcast for entrepreneurs, small business owners, and freelancers, brought to you by Your Business Your Brand Creatively, our company that works with the branding, marketing, copywriting, communications, and productivity projects with our clients locally and worldwide.

We record the podcast every Thursday from our studio in the Green Garage Detroit Co-Working Community in Midtown Detroit.

Our special guest today is Nefertiti Harris, owner of Textures Natural Hair and Skin Salon located in Midtown Detroit. In this episode, Nefertiti describes her journey to entrepreneurship, starting when she was a model, then working out of her home so she could care for her young son, and later, after being in two other locations, opening her current shop.

Natural hair care is big business, but Nefertiti tells us how she has deliberately designed her salon to be a quiet, intimate, and healing space. She offers a variety of services in her shop, and all of her stylists and estheticians are independent contractors, not employees. Nefertiti explains why that difference is very important for entrepreneurs to know.

Nefertiti expounds on the ups and downs of starting, growing, and maintaining a small business in a big city like Detroit, and how her business is dealing with all of the recent growth spurts in downtown and Midtown.

Textures by Nefertiti Salon is located right around the corner from my office in the Green Garage near Wayne State University and I was very honored and excited to have Nefertiti Harris as my guest for this episode. Please click the player link to download and listen to this wonderful and informative interview with a successful entrepreneur who has built an iconic business in Detroit:

Address: 4147 Cass, Detroit, MI 48201

Telephone: (313) 831-4771

Email: [email protected]

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Your Business Your Brand Creatively(YB2C): branding, marketing, copywriting, communications, and productivity solutions for entrepreneurs, small business owners, and creative and solo freelancers.

 

The YB2C Live! Podcast web page: review the Show Notes of all of our episodes here.

 

Subscribe to the YB2C Live! Podcast on iTunes

 

"Like" the YB2C Live! page on Facebook for notifications and further information about all of our podcasts, and to submit your information on the Contact Form if you would like to be a guest on a future episode.

 

Find out more information about the Green Garage Detroit Co-Working Community

 

 

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