There's gold buried in your lost customers.  

In this episode, our first solo episode, we'll be talking about why lost customers are so valuable.

First we'll walk through the sales opportunity and explain why winback generates so much revenue.

Then we’ll look at the reasons why past customers are low hanging fruit and why it’s so fast and cheap to win them back.

Lastly we’ll go through the ways that winback can dramatically increase retention, including how it spots the holes in our leaky sales bucket and the ways it plugs those holes.

If you'd like an overview of how winback scales revenue at a very low cost, you'll enjoy this episode.