Dubai Police are warning parents about the latest risky TikTok trend — but why are kids so easily swept up in viral challenges? Psychologist Mark Samways joins Helen Farmer to unpack the science behind peer pressure, how social media fuels it, and how to raise confident kids who can say no.

Plus, journalist and author Melissa Hogenboom shares her thoughts on what financial fairness really looks like for couples raising kids today.

 

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