You Own the Experience Podcast

Think like a Marketer with Jessica Rowen - Replay from April 2021

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This week, we throw it back to Rob's conversation with Jessica Rowen, Marketing Director of Talent World.

We dive into the increasing need for recruiters to wear a marketing hat.

No longer simply a cog in the staffing machine, platforms like LinkedIn have made recruiters themselves develop their brands, and forward-thinking firms are pushing their team members to leverage what is proving to be a powerful new approach.


We also chat about :

  • How automation can help to ensure recruiters have enough time to level up in marketing.
  • The three main areas of focus for firms who want their teams to be more marketing-savvy.
  • The similarity between the sales funnel and the hiring process.

    • This episode is brought is brought to you by Leap Consulting Solutions.


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