In this episode I share with you how 1 SIMPLE change increased our sales by 29.7% overnight. Here is a shift we made in our outbound acquisition process that led to an additional $24,000 in sales rapidly. This is my attempt at documenting the journey of building a life insurance agency. I hope this helps you!

1. What was the shift?
2. How did we make this change?
3. Biggest takeaway about consumer purchasing behavior