Creators That Crush

This One Thing Will Make Your Content GREAT | Episode 11

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Your Content Is An Argument For Change

If you don’t know what what you want to move people to do:

  • It’s harder to motivate yourself to do the work
  • You are not giving people a reason to listen, read, or follow you

    • Imagine the difference YOUR work makes in peoples lives. What if you knew for sure that your latest episode HELPED people live a better life?

    Would you show up more fired up, more confidently, more empathically?

    In this episode of 'Creators That Crush,' host Shawn Buttner discusses the crucial ingredient often missing in creators' content: the ability to persuade for change. Shawn emphasizes that content should serve as an argument for change to motivate creators and engage audiences.

    Key Points:
    • 00:00 What Separates Good VS Great Content?
    • 02:04 Why consume any content?
    • 05:26 Three Ways Great Content Uses Psychology
    • 08:13 How Great Content Connects With Character
    • 14:23 Sign Up For A Free Creator Strategy Session
    • 16:02 Actually HELP people
      • Follow up Links:
      • The Secret Psychology of Persuasive Content - Nathalie Nahai
        • https://youtu.be/JhyqK0nwdg8?si=3perBjagyJNobV5F
        • The Secret Metrics Every Creator Needs - Creators That Crush
          • https://www.youtube.com/watch?v=q5dTTuhgOxQ
            • Episodes & Show Notes:

            https://www.shawnbuttner.com/podcasts/creators-that-crush

            https://www.youtube.com/channel/UCPYGHMT5cuFigp3efE8FwNw

             
            Hey creator—feeling stuck, burned out, or like your momentum’s fading?

            I’m opening up five free strategy sessions to help content creators like you get clear, focused, and back in flow using proven high performance tools.

            If you’re ready to create with more energy, purpose, and impact, apply now at www.shawnbuttner.com/apply

            Let’s make this your breakthrough year—without the burnout.

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            Creators That CrushBy Shawn Buttner