Improving your business for an eventual sale doesn’t just affect your future valuation — it also makes your business easier to run right now. 

In this episode, we share a story about a founder who set out to make her company more appealing to buyers — and ended up enjoying her business more than ever. By delegating key responsibilities, trimming unnecessary expenses, and increasing profit, she expected to improve her sale multiple. What she didn’t expect was how much better her day-to-day life would become.

What you'll learn:

• Why reducing founder dependency improves both valuation and quality of life

• How profit improvements can multiply your sale price

• Why growth is the only real exception to the Double-Win Rule

• The mindset shift that helps founders benefit from exit prep long before selling

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