The Channel Buzz

Thought Leadership 101: Actionable Steps for ISVs and VARs

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It's season 2, episode 43! It's also just me this week.

I discuss the importance of positioning oneself as a thought leader in the ERP space.

I discuss actionable steps to enhance thought leadership, including leveraging podcasts, sharing unique insights, engaging in discussions, and creating valuable resources like webinars and guides.

Key takeaways:

  • Thought leadership is about being a trusted voice in the community.
  • Consistency is key to establishing thought leadership.
  • Engagement with your audience is crucial for visibility.
  • Podcasts are an effective platform for sharing expertise.
  • Adding personal insights to shared content enhances value.
  • Creating helpful resources can solidify your position as a leader.
  • Engaging in meaningful discussions builds trust and credibility.
  • Webinars allow for direct interaction and provide actionable insights.
  • It's important to offer value without an agenda.
  • Reflect on how you can provide value to your community.

    • Chapters

    00:00 Introduction to Thought Leadership in ERP

    02:51 Engaging with Your Audience

    05:48 Creating Valuable Content and Resources

    09:03 Consistency and Value in Thought Leadership

    10:17 Driving Pet Peeves: The Highway Experience

    Connect with me:

    LinkedIn: Amiee Keenan

    ISV Society Podcast: Don’t forget to subscribe to the ISV Society podcast for more insights on growing your influence in the ERP ecosystem.

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    The Channel BuzzBy Amiee Keenan