Today we’re talking about what you need to think about before you spend the church’s money on communications resources. If you’re like most people who work or volunteer at a church, you can get a large number of emails and ads promising you amazing results if you just a certain product.

In this episode, I’m going to give you a three-question framework that you can use before you make any purchases for your church. It’s a set of questions that I wish I had when I was starting out doing communications for my church.