Leveraging technographic data is an already outdated approach — scraping job boards can only get you so far. What if there were a method to collect data that determined if a technology was not only installed, but actually used? Well, we’ve done just that. In our first TIBS mini-sode, we’re chatting with Aberdeen’s own Senior Data Analyst, Ben Cavicci about how he’s leveraged our massive data set to develop a new offering unlike anything else available in the Intent space: Behavioral Technographics