Most entrepreneurs have tried all kinds of time management systems but still fail to keep up with their long list of priorities. If this approach is ineffective, perhaps paying more attention to energy management is the key. Tonya Kubo and Gwen Bortner explore the many reasons why energy matters more than time, as well as the often-ignored relationship between the two. They explain why understanding one’s energy patterns and biological cycles is required in aligning tasks accordingly and achieving maximum productivity. The two also talk about the importance of self-awareness in energy management and how it can greatly elevate an entrepreneur’s daily routine.