How long should you wait before following up on a pitch? Should you even follow up at all? I’m always surprised by how few people actually follow up with me—but on the flip side, some follow up way too many times on pitches that were never strong to begin with.

So, how do you know if someone is actually interested? And when is the right time to chase, or just let it go? In this short episode, I share some key clues you can pick up from how people interact with your emails.

I’d love to hear your take—what’s your rule of thumb for following up?

URL: ThePublicRelationsPodcast.com