David Orr, president & owner at Parched Hospitality Group, joins the Tipped Off Podcast to share his journey from finance and private equity into building and scaling multi-concept hospitality brands in New York City.
David oversees a diverse portfolio that includes Ilsa & Co, Hole in the Wall, Daintree, and Wallflower, spanning full-service restaurants, rooftop bars, cocktail bars, and cafés. In this episode, he unpacks the operational realities of growing from one location to many, why the 2–5 unit stage is the most dangerous phase of expansion, and how New York’s real estate and guest dynamics change everything.
The conversation dives into labor efficiency, margin compression, leadership and trust, where restaurant tech helps (and where it hurts), and why Google reviews often drive more first-time guests than social media. This episode is packed with practical insight for operators navigating growth, complexity, and long-term sustainability.